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Unlocking Customer Loyalty in the Digital Age: Tech-Based Strategies for Success

May 10, 2023 By Salesforce India

Unlocking Customer Loyalty in the Digital Age: Tech-Based Strategies for Success

Brands need to ensure customer loyalty across the entire lifecycle to unlock maximum customer lifecycle value.... Read More

Customer Engagement

The Rise Of The Connected Customer And Their Need For Great Digital Experiences

Mar 28, 2023 By Salesforce India

Infographic: The Rise Of The Connected Customer And Their Need For Great Digital Experiences

Great digital experiences are key to enhanced customer engagement and greater brand loyalty in the post-pandemic era.... Read More

Customer Engagement

Here are Some Powerful Customer Experience Metrics you Should Monitor

Dec 28, 2022 By Salesforce India

[Infographic] Here are Some Powerful Customer Experience Metrics you Should Monitor

What are customer experience metrics? Here’s an infographic with an explainer article that tells you what they are, why they matter, and which customer experience metrics need your attention.... Read More

Customer Engagement

Why Tech-Enabled Personalisation Is The Golden Ticket For Travel Industry Today

Dec 06, 2022 By Salesforce India

Why Tech-Enabled Personalisation Is The Golden Ticket For Travel Industry Today

As the world starts travelling again, equip your travel business with the right tools to offer not just affordable travel, but exceptional personalised customer experiences and service.... Read More

Customer Engagement

Automation Helping 78% of Indian Companies Deliver Exceptional Customer Experience: Salesforce State of Service Report

Nov 29, 2022 By Salesforce India

Automation Helping 78% of Indian Companies Deliver Exceptional Customer Experience: Salesforce State of Service Report

The Fifth Salesforce State of Service Report explores how Indian businesses are adapting to changing customer expectations while keeping costs under control.... Read More

Customer Engagement

MSMEs, Deliver the Personalised, Speedy Service Your Customers Love with These 4 Tips from OTT Player aha

Nov 28, 2022 By Kritika Srinivasan

MSMEs, Deliver the Personalised, Speedy Service Your Customers Love with These 4 Tips from OTT Player aha

For MSMEs that want to transform their customer service delivery for good, here are some essential tips and tricks from a successful OTT platform, aha.... Read More

Customer Engagement, Trailblazer Story, Small Business, SMB Spotlight

Optimise Operational Efficiency: How Self-Service Online Communities can Enhance Your Customer Experience

Nov 23, 2022 By Salesforce India

Optimise Operational Efficiency: How Self-Service Online Communities can Enhance Your Customer Experience

For any business, building a community through self-service channels is essential for growth. Here's why we need them to improve customer satisfaction and brand loyalty matter... Read More

Customer Engagement

Salesforce India Partner Ideathon Winners: Amplifying Innovation in our Partner Ecosystem

Nov 22, 2022 By Ashish Vohra

Salesforce India Partner Ideathon Winners: Amplifying Innovation in our Partner Ecosystem

Participants come up with inspiring ideas at Ideathon, a marquee Salesforce partner ecosystem event held in September this year.... Read More

Customer Engagement

What is a  Customer Data Platform (CDP)?

Nov 08, 2022

What is a Customer Data Platform (CDP)?

What is a CDP and what's a CDP used for? This article gives you a comprehensive understanding of a customer data platform, how it works, and what it is used for.... Read More

Customer Engagement, Salesforce 101 Academy

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How To Supercharge Your Automation for Bigger Cost Savings and More Efficiency

How To Supercharge Your Automation for Bigger Cost Savings and More Efficiency

How To Supercharge Your Automation for Bigger Cost Savings and More Efficiency

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LEARNING

Why It Might Be Time to Automate Your Insurance Claims Experiences

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[Infographic] Get Sales Automation Right: MSME Industry Leaders Share Insider Secrets
LEARNING

[Infographic] Get Sales Automation Right: MSME Industry Leaders Share Insider Secrets

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[Infographic] Get Sales Automation Right: MSME Industry Leaders Share Insider Secrets
Organisations Should Focus on Building Responsible AI. Here’s How.
LEARNING

Organisations Should Focus on Building Responsible AI. Here’s How.

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Organisations Should Focus on Building Responsible AI. Here’s How.
 
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