Stay Inspired

Discover Trailblazer success stories, live events, and expert advice. Only on Salesforce+.

Featured

The 2024 Retail Holiday Planning Guide

The 2022 Holiday Planning Guide

Inflation, supply problems, and labour shortages can’t keep you down. Find out how to deliver holiday happiness and revenue all year round.

State of the Connected Customer

Discover the trends shaping the future of customer engagement in our latest report.

Salesforce Solves Series

Learn how Salesforce can help businesses of any size and industry solve today’s biggest challenges.

October 11, 2017 By Salesforce Canada

How Unproven Small Business Leaders Earn Trust Quickly

Earning trust is about making a commitment to your team. Once earned, however, it becomes one of the most value assets you bring to running a small business. ... Read More

Small Business

October 5, 2017 By Kelsey Jones

Why Going Viral Doesn’t Guarantee Social Media Success: Methods and Metrics You Need to Know

Explore some of the main points to consider when creating a viral campaign. ... Read More

Social

October 4, 2017 By Salesforce Canada

4 Fresh Ways To Drive Profitability Through Customer Service

There are several other ways customer service can become a profit centre, largely using information you’ve already been collecting.... Read More

Customer Service

October 2, 2017 By Salesforce Canada

3 Ways To Use On-Site Search As A Marketing Tool

Here are some ideas on how specific kinds of on-site research results could power the way you nurture demand and drive engagement in prospects and customers.... Read More

Marketing

September 29, 2017 By Salesforce Canada

5 Questions To Help Brainstorm A Better Customer Service Experience

At your next team meeting, use any or all of the following questions as jumping-off points to stimulate some creative thinking.... Read More

Customer Service

September 28, 2017 By Salesforce Canada

Transform Sales Demos With The ‘Show And Gel’ Approach

Selling is not a one-way performance, it’s a dialogue that requires just the right kind of interaction with the customer based on what they’re hearing in the demo.... Read More

Sales

September 21, 2017 By Salesforce Canada

The SMB Owner’s Guide To Creating, Managing and Winning With Landing Pages

Explore how you should think about landing pages and what a best-in-class approach looks like. ... Read More

Small Business

September 20, 2017 By Salesforce Canada

How to Write an Inbound Call Script: What to Ask & When

Everyone knows the first line of an inbound call script: “How can I help you today?” It’s what comes next that may trip up many Canadian small and medium-sized businesses. ... Read More

Customer Service

September 19, 2017 By Salesforce Canada

Relationship Maps: Meet The Cast Of Characters Who Make Or Break Every Sale

Approach relationship mapping with data, consistency and also some empathy, and it will be a lot easier to use your map to get to where you want to go — to more closed deals within every account. ... Read More

Sales

Editors' Picks

Customer Success Stories

Customer Success

Discover all of the Trailblazers who are succeeding with Salesforce

CRM 101

Learn what CRM is and how it can improve your customer relationships

Salesforce Resource Center: Free Articles, Videos, Tips & More

Stay Inspired

Discover Trailblazer success stories, live events, and expert advice. Only on Salesforce+.

Featured

The 2022 Holiday Planning Guide

State of the Connected Customer

Salesforce Solves Series

How Unproven Small Business Leaders Earn Trust Quickly

Why Going Viral Doesn’t Guarantee Social Media Success: Methods and Metrics You Need to Know

4 Fresh Ways To Drive Profitability Through Customer Service

3 Ways To Use On-Site Search As A Marketing Tool

5 Questions To Help Brainstorm A Better Customer Service Experience

Transform Sales Demos With The ‘Show And Gel’ Approach

The SMB Owner’s Guide To Creating, Managing and Winning With Landing Pages

How to Write an Inbound Call Script: What to Ask & When

Relationship Maps: Meet The Cast Of Characters Who Make Or Break Every Sale

Editors' Picks

Customer Success

Discover all of the Trailblazers who are succeeding with Salesforce

CRM 101

Learn what CRM is and how it can improve your customer relationships

Resource Centre

Explore our top resources and stay up to date with the latest business insights

New to Salesforce?

About Salesforce

Popular Links

Americas

Europe, Middle East, and Africa

Asia Pacific