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The 2024 Retail Holiday Planning Guide

The 2022 Holiday Planning Guide

Inflation, supply problems, and labour shortages can’t keep you down. Find out how to deliver holiday happiness and revenue all year round.

State of the Connected Customer

Discover the trends shaping the future of customer engagement in our latest report.

Salesforce Solves Series

Learn how Salesforce can help businesses of any size and industry solve today’s biggest challenges.

December 11, 2020 By Salesforce Canada

How To Keep Your CRM Platform’s Data Clean

In the old days, it was a filing cabinet that got stuffed so full that no one wanted to risk opening a drawer for fear of what might spill out. Later, it became that shared drive on the corporate network — the one that had folder after folder of documents and spreadsheets that everyone had to wade... Read More

CRM, Data Management

December 9, 2020 By Salesforce Canada

Step By Step, How To Make A Sale Using LinkedIn

“Hi [NAME], I see we share some of the same connections and I was hoping we could schedule a call to discuss your business needs in 2021!” People send cold messages through LinkedIn Inmail like this all the time, but that doesn’t mean it’s a best practice for startups who really want to grow their... Read More

Sales

December 7, 2020 By Salesforce Canada

‘Break Down Silos’: What Does That Mean, Exactly?

Today more of us are spending more time doing our jobs remotely, but in one sense people employed by the same company have been working at a distance from each other for quite a while. Often when it comes time to focus the company on a common objective — like executing a new growth strategy, for... Read More

Digital Business

December 4, 2020 By Salesforce Canada

Why Salespeople Are Still Necessary In The Age Of The Internet

Press the “Buy Now” button and you can get almost whatever you want online. Click on a link in an email and you can get a free trial of a sophisticated enterprise software-a-service (SaaS) application. Pick up the phone and you can order not only flowers, but a wide array of products and services... Read More

Sales

December 3, 2020 By Salesforce Canada

How Dreamforce To You And The Path To Growth Summit Will Empower Canadian Businesses

Although it had grown to the point it almost seemed to take over the city of San Francisco every year, the mission of Dreamforce has remained the same: to help the Salesforce global community to imagine, design and deliver world-class customer experiences. Just like our in-person meetings have... Read More

Events

December 2, 2020 By Salesforce Canada

How To Learn Empathy And Better Connect To Your Customers

You care what customers think — such as whether they consider your firm a place they want to bring their business. But do you care what customers feel? You should, because having a good read on customer emotions will have a big bearing on what customers think and do as well. This is why empathy... Read More

Customer Experience

November 30, 2020 By Salesforce Canada

How To Use A Contest As Part Of Your Marketing

Everyone likes to feel like a winner — and if you work in marketing, you have a wonderful opportunity to let people actually become one. Besides sending out discount offers or running ads about special promotions, one of the most time-tested and effective ways to generateb interest among your... Read More

Marketing

November 27, 2020 By Salesforce Canada

Why You Can Trust The Cloud For Storing Files

It may not get put in a wooden chest and placed in a secret hiding spot, but data remains the most valuable treasure a business can possess. At one time, customer purchase records, financial statements and other mission-critical information would be stored in filing cabinets that could be securely... Read More

Cloud

November 23, 2020 By Salesforce Canada

How To Evaluate The Success Of Your Salespeople

Some reps evolve from a promising new hire to a sales team all-star in a way that’s easy to miss. If you’re a manager or even the owner of a company, you probably have so much to do you just hope every rep will stay on top of their account list and work diligently towards their number. Anything... Read More

Sales

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Stay Inspired

Discover Trailblazer success stories, live events, and expert advice. Only on Salesforce+.

Featured

The 2022 Holiday Planning Guide

State of the Connected Customer

Salesforce Solves Series

How To Keep Your CRM Platform’s Data Clean

Step By Step, How To Make A Sale Using LinkedIn

‘Break Down Silos’: What Does That Mean, Exactly?

Why Salespeople Are Still Necessary In The Age Of The Internet

How Dreamforce To You And The Path To Growth Summit Will Empower Canadian Businesses

How To Learn Empathy And Better Connect To Your Customers

How To Use A Contest As Part Of Your Marketing

Why You Can Trust The Cloud For Storing Files

How To Evaluate The Success Of Your Salespeople

Editors' Picks

Customer Success

Discover all of the Trailblazers who are succeeding with Salesforce

CRM 101

Learn what CRM is and how it can improve your customer relationships

Resource Centre

Explore our top resources and stay up to date with the latest business insights

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