Just like you would do at the movies, in church or another place where people are gathering for a collective activity, you turn off your smartphone. You don’t want to be the person who suddenly gets a loud call and draws unwanted attention to yourself. The same goes in a sales meeting....
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There’s no way to know for sure if you have a great idea until you have something in the market, so many of them have adopted something that sales professionals could make their own: a minimum viable product. ...
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Just as smartphones, apps and related tools offer an ever-increasing complement to traditional ways to conducting business, though, there are ways digital devices could make sales coaching more consistent, accessible and effective. ...
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Sort through Facebook’s vast database of social information with its graph search feature. It’s invaluable for marketers, too, for market research and advertising....
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In a lot of small and medium-sized businesses when it comes to sales leads, particularly in the B2B, when customers download an asset like a white paper, click on a call to action in an e-mail message or actually pick up the phone and leave a voice mail, companies aren’t always quick to respond....
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Sales playbooks have become fairly common in large organizations, for example, where there’s a recognized need to have consistent, repeatable processes for processing purchase orders and essential market research. ...
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If you're on LinkedIn daily — and many business professionals are — you've likely seen a growing list of notifications that nearly outnumber requests to be connected to new and former coworkers. These notifications usually say something like this: ...
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When certain technologies take hold, they become almost an expectation rather than a novelty. And cloud computing in particular is not a novelty but a way for small and medium-sized businesses to be more agile, collaborative and effective in managing their costs. ...
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