Post. Share. Comment. Repeat.
That’s a rough formula of how using social media tends to work, whether you’re doing so for fun or as part of your business’s marketing strategy.
Craft a compelling tweet about a new product you’re launching, for instance, and post it to Twitter.
Create an event on...
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When a sales rep is on the phone, making a series of cold calls, it’s easy for managers to conclude they’re being productive.
Same goes for spotting them creating a pitch deck for a prospect, or writing a follow-up email after a recent customer meeting.
Watching them scrolling through or “liking”...
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Many people are probably quicker to associate Instagram with the word “selfies” than “shopping,” but that’s about to change.
The volume and amount of time people spend on Instagram — not only looking at content but interacting with it through likes and comments — means it has quickly evolved into...
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One team pitches editors and reporters. The other posts directly to accounts. One tries to encourage third parties to tell their story. The other tells stories through text, images and videos and reshares the best of what’s created by third parties.
These make public relations (PR) and social...
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Before you walk through the door, check behind you to see if you should be holding it open for the next person. When you haven’t received a response to your email message, your followup should begin with a gentle “just following up.” If you need to reach out to a brand new customer or prospect,...
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Keep the conversation going, whether it’s on social media, internally or across other channels. And don’t just talk -- listen and be prepared to act in ways that show you’re ready to help change women’s lives for the better.
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When team members use social media to meet key objectives -- whether it’s reducing the number of issues, boosting the number of advocates and helping drive greater loyalty and repeat purchase -- it will be clear why they’re an important part of your arsenal....
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As classrooms across Canada embark upon Coding Quest, they may have very different goals, but in some way they’ll tie back to The Learning Partnership’s core mission: to help kids develop the skills they’ll need to be successful in the 21st century. ...
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If becoming a cloud-based business isn’t among your resolutions for 2019, it should be. Making the move is faster, easier, and more compelling for growing businesses than ever.
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