360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Mar 13, 2014 By Alice Myerhoff

How Selling has Gone Social in the Last 15 Years

Sales is sales. It’s about finding people who should be interested in your product, educating them on the value proposition, developing relationships with them and hopefully doing business with them. It’s not rocket science. It can be a lot of fun and also hard work. 15 years ago in 1999, I was... Read More

Sales, Social

Mar 13, 2014 By Amanda Nelson

Salesforce.com Celebrates 15 Awesome Years with a Global Day of Giving

We celebrated salesforce.com’s 15th birthday by saying THANK YOU with a global day of giving and celebration on March 7. From day one, giving back has been at the heart of salesforce.com’s culture through our 1-1-1 model of integrated philanthropy. On our 15th birthday, salesforce.com employees... Read More

Featured, News

Mar 13, 2014 By Chad White

4 Subject Line Personalization Examples from 100 Inspiring Subject Lines

First-name subject line personalization is so 2008. In fact, inserting subscribers' first names into the subject lines for marketing emails has become so common, so abused, and so non-strategically used over the years that its general effectiveness is questionable. While it can still yield results... Read More

Marketing, Email Marketing, Marketing Personalization

Mar 12, 2014 By Katherine An

A Sales Management Veteran Shares Insights on Tech-Savvy Team Motivation [VIDEO]

When it comes to creating a high-performing, sales-driven culture, money is an important motivator, but it’s not the only one. Smart contests, competitions, recognition and rewards can make all the difference. Steve de Marco, V.P. of Worldwide Sales for Xactly, joined App Talks, a new video series... Read More

AppExchange, Featured, Sales

Mar 12, 2014 By Geoffrey James

How to Keep a Big Account Loyal

A big company that buys a lot of product from you is not necessarily a good thing. Big companies have a habit of pigeonholing other firms into being suppliers of commodity products. That way, they can play you off against your competition in order to push prices down. They don't... Read More

Sales

Mar 12, 2014 By Geoffrey James

3 Ways Improve Sales Forecasts

Few areas of selling are more dicey than sales forecasting. So much so that, inside many companies, the process is so broken it looks like this: Top management needs a story to tell investors, and thus asks the sales manager for a forecast. The sales manager asks the sales reps what they... Read More

Sales

Mar 12, 2014 By Stuart Leung

Flappy Bird for the Enterprise: The Marketplace Needs More Business Apps

When it comes to games, entertainment, and social media, there’s always an app for that -- usually many more options that you actually need. It makes sense that we're saturated with consumer applications because we’re all consumers in one way or another, but even considering this, the... Read More

Mar 12, 2014 By Gabe Larsen

How to Hire Sales Stars from the Movie Moneyball

Google believes this data will predict employee performance, according to an article published in The New York Times. Calling GPAs worthless for hiring may sound harsh. But we’ve all known this for years, but now that Laszlo Bock, Senior Vice President of People Operations at Google believes it,... Read More

Featured, Sales

Mar 11, 2014 By Sarah Boutin

15 Awesome Photos from Salesforce.com’s 15th Birthday

Time flies when you’re having fun! It’s been 15 years since salesforce.com was founded in 1999, and we definitely weren’t going to let this milestone go by without a celebration. Employees in 30+ cities from San Francisco to Sydney, Toronto to Tokyo came together last week for an epic day... Read More

Featured, News

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

How Selling has Gone Social in the Last 15 Years

Salesforce.com Celebrates 15 Awesome Years with a Global Day of Giving

4 Subject Line Personalization Examples from 100 Inspiring Subject Lines

A Sales Management Veteran Shares Insights on Tech-Savvy Team Motivation [VIDEO]

How to Keep a Big Account Loyal

3 Ways Improve Sales Forecasts

Flappy Bird for the Enterprise: The Marketplace Needs More Business Apps

How to Hire Sales Stars from the Movie Moneyball

15 Awesome Photos from Salesforce.com’s 15th Birthday

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First