360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Dec 28, 2016 By Trisha Winter

7 Big Growth Hacks for Lead Gen Success in 2017

The worst thing you could do going into 2017 is to create a budget based on the way you do things today. Oh sure, you’re looking at conversion rates and reallocating what you are spending on the least successful channels to the most successful, but what about the things you haven’t yet tried? Here... Read More

Marketing, Sales

Dec 28, 2016 By Pip Morphet

Goodbye 2016. Hello Certification in 2017.

As another year draws to a close (where does the time go?), it's time to look forward and plan for a brand new one. What do you want to achieve in 2017? If getting Salesforce certified is not on your list, perhaps it should be. With the constant evolution of cloud computing, Salesforce experts are... Read More

Cloud, Learning

Dec 28, 2016 By Adrian Davis

3 Steps to Better Preparation for Meetings with Prospects

You can’t believe it! In five minutes you’ll be face to face with your dream prospect! How this meeting goes will depend a great deal upon whether you’ve done more than just think about this prospect. Your success in this meeting will be a function of the preparation you’ve done beforehand. There... Read More

Sales

Dec 27, 2016 By Karen Murphy

Salesforce's 7 Best Books of 2016

This is one of my favorite posts to write. Each year, I ask everyone across Salesforce to send me their favorite book recommendations for the year. And each year, I am sent too many suggestions to name. This year posed an interesting challenge. Typically, “Best of” lists capture books released in... Read More

Cloud

Dec 27, 2016 By Asma Stephan

4 Bold Social Media Predictions for 2017

If there's one constant in social media, it's that nothing is constant. Social media is an ever-shifting landscape with new platforms popping up and competing for your attention. Established social media platforms must adapt to serve their audience while emerging platforms have to offer something... Read More

Marketing, Social Media

Dec 27, 2016 By Sharon Gillenwater

Don’t Let Spinoffs Spin Out Your Customer Relationships

Are any of your customers involved in corporate spinoffs? Sales and marketing people are always advised to keep an eye on potential mergers and acquisitions among their customers, but we don’t usually talk about spinoffs. A spinoff is the creation of a new, independent company through the sale or... Read More

Sales

Dec 27, 2016 By Keith Pearce

What We Learned About Agent Engagement During the Service Trailblazer Tour

At Salesforce, we’re on a path together with our customers. For service in particular, that community of customers includes the support agents on the frontlines of providing stellar experiences. Historically, technology providers have targeted executives at the highest levels of the business as... Read More

Service, Service Cloud

Dec 27, 2016 By Dan Steiner

Sales Certifications to Take You to the Next Level

Sales professionals are often judged on the revenue they bring into their company, even when they’re searching for another job. They scramble each day to reach “top salesperson” status, tracking down leads and crafting the perfect pitch. As one day turns into the next, it can be easy to lose sight... Read More

Careers, Sales

Dec 27, 2016 By Alexandra Siegel

5 Experiences Your Connected Customers Want for the Holidays

As you’re checking off your list of holiday presents this week don’t forget someone important — your customer. Technology-enabled customers have high expectations. They are accustomed to seamless experiences across multiple devices, boundless amounts of information at their fingertips, and instant... Read More

Cloud

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

7 Big Growth Hacks for Lead Gen Success in 2017

Goodbye 2016. Hello Certification in 2017.

3 Steps to Better Preparation for Meetings with Prospects

Salesforce's 7 Best Books of 2016

4 Bold Social Media Predictions for 2017

Don’t Let Spinoffs Spin Out Your Customer Relationships

What We Learned About Agent Engagement During the Service Trailblazer Tour

Sales Certifications to Take You to the Next Level

5 Experiences Your Connected Customers Want for the Holidays

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First