360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Jan 11, 2013 By Peter Coffee

Tweeting from the Customer Engagement Showcase

I don't know what you think when you hear the initials 'CES' – but any exposition that features a keynote by Marc Benioff has clearly gone far beyond any roots it might have in gadgets, appliances and their accessories. Consumer? Electronics? I'm sorry, aren't those... Read More

Customer Service, Marketing Cloud, News

Jan 08, 2013 By Heather-Anne MacLean

The Power of the Salesforce Social Media Command Center at CES

Social media has changed business forever. Marketing is undergoing the biggest transformation it has seen in 60 years. Through social media, customers now have a more powerful and influential voice than in any other time in history. The conversations they have not only influence their networks,... Read More

Marketing Cloud

Jan 03, 2013 By Amanda Nelson

Download the Top 10 Social Media Ebooks of 2012

According EMarketer estimates, in 2012 there were 1.43 billion social network users -- a 19.2% increase over 2011. For your brand, now more than ever, social media needs to be entrenched into how you do business each and every day. To help, we've collected our most... Read More

Marketing Cloud, Social

Dec 20, 2012 By Andrew Gothelf

Holiday Social Publishing Checklist for Fashion Brands

If you're a fashion brand, you've already made your list and checked it twice, but you still may be struggling with the best ways to engage with your social media fans and followers. While fashion brands have a strong connection with their social connections (it's easy to like your... Read More

Marketing Cloud, Social

Dec 19, 2012 By Amanda Nelson

13 Powerful Social Media Advertising Stats

For marketers, social media is a growing topic in the advertising campaign conversation. How does social fit in? What results can it bring? Where should we advertise on social media? Before your next meeting, bring some of these stats into the conference room. $3.08 billion was spent to... Read More

Marketing Cloud, Social

Dec 17, 2012 By Bart Byl

Pinterest, Tablets, Social Care Growing Fast, Says 2012 Nielsen Report

Nielsen released their 2012 Social Media Report last week, and their research shows that the social media landscape continues to change rapidly. 2012 saw nascent trends from 2011 speed up, and 2013, no doubt, will see more of the same. Keep in mind these numbers are from surveys completed this... Read More

Marketing Cloud, Social

Dec 13, 2012 By Amanda Nelson

15 Ways You Can Use a Social Media Command Center

This post originally appeared on the Salesforce Marketing Cloud blog. A social media command center can take on many shapes and sizes, from impressively sleek, glass-enclosed rooms displaying live-streaming tweets to a small group of desks in a room. No matter the size of your... Read More

Marketing Cloud

Dec 07, 2012 By Madlen Nicolaus

LeWeb 2012: Social Media Summary and Insights

I can’t believe LeWeb is already over for 2012. My head is crammed with so many thoughts from the past three days. The two that keeping coming back to me are A) we are all cyborgs and B) that you can learn life lessons from ultra marathon runners. Every time I return from events like LeWeb I am... Read More

Events, Marketing Cloud

Dec 06, 2012 By Amanda Nelson

The Importance of Social Media Engagement for the Insurance Industry

Across industries, businesses are implementing social media engagement strategies for customer service, advertising campaigns, PR and crisis communications, influencer programs and more. I was recently talking to a few colleagues about how insurance companies can effectively converse in social... Read More

Marketing Cloud, Social

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Tweeting from the Customer Engagement Showcase

The Power of the Salesforce Social Media Command Center at CES

Download the Top 10 Social Media Ebooks of 2012

Holiday Social Publishing Checklist for Fashion Brands

13 Powerful Social Media Advertising Stats

Pinterest, Tablets, Social Care Growing Fast, Says 2012 Nielsen Report

15 Ways You Can Use a Social Media Command Center

LeWeb 2012: Social Media Summary and Insights

The Importance of Social Media Engagement for the Insurance Industry

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First