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Tiffany Tooley
Tiffany is Director of Product Marketing of Marketing Cloud at Salesforce. She is an innovative, high-performance marketer with more than 15 years of experience leading product, channel, demand generation and customer success strategies in the Technology, Education, and Food/Beverage industries. Her areas of expertise include B2B, B2C, and B2E Marketing, Digital Marketing, Product Marketing, Partner/Channel Marketing, Loyalty and Retention Marketing, Demand Generation, Client Engagement, Product Launch, Sales Enablement, On-Prem and SaaS, Educational Technology, and the Gourmet Food/Gift Industry. Connect with her on LinkedIn.
Today, digital technology helps customers make decisions about how they want to engage with brands. Thanks to the Internet and changes in global trade, it’s easy to find products and parts from a variety of sources. However, these new ways of buying and selling have disrupted the manufacturing...
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The latest Marketing Cloud release is now live! With each release, Salesforce Marketing Cloud builds on our promise to empower marketers by giving them a platform to unify and manage customer data, personalize content and offers with artificial intelligence (AI), engage across every channel, and...
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Many manufacturers sell exclusively through third parties such as dealers and distributors. As a result, channel revenue is key to organizational growth.
Channel revenue is dependent upon a partners’ ability to acquire new customers and extend your brand’s promise by delivering quality products at...
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In manufacturing, like in most industries today, delivering exceptional and innovative customer experiences is the key to success. After all, 89% of B2B customers say the experience a company provides is as important as its products and services.
A growing number of manufacturing marketers...
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