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Tiffani Bova
Tiffani Bova is the Global Customer Growth and Innovation Evangelist at Salesforce. Over the past two decades, she has led large revenue-producing divisions at businesses ranging from start-ups to the Fortune 500. She spent ten years at Gartner, the world’s leading IT research and advisory firm as a distinguished analyst and research fellow. In her first book, Growth IQ, she outlines the 10 paths to growth that every company needs to understand in order to grow with confidence.
A salesperson rarely does it all on his or her own. While one individual tends to be the singular face to the customer, there’s often a lot of collaboration going on behind the scenes. Whether working with the finance department on pricing, marketing on leads, pre-sales engineers on designing...
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We recently released our fourth annual “State of Marketing” research report. The report, which combines data collected from more than 3,500 marketing leaders around the world, revealed valuable insights.
Buckle your seat belts, because marketing’s terrain is changing. The data in the report showed...
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This week, we’re bringing the power of the world’s #1 CRM platform to healthcare at HIMSS – the largest healthcare conference in the country. It’s an exciting time to not only talk about what’s happening in the industry today, but also to imagine what the future of healthcare could look like. To...
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Businesses are using technology and data to reinvent themselves. They know speed matters. Their customers expect these new digital experiences and they are being challenged by new players born in this digital age. This message comes through loud and clear when I recently read Zone to Win for the...
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