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Mike Luessi
Mike Luessi, Vice President of Salesforce's Healthcare & Life Sciences industry team, leads the company’s vision and strategy development for the pharmaceutical, medical device, healthcare provider, and health insurance markets. He has served in various leadership roles in both startups and Fortune 100 companies, including Optum (UnitedHealth Group), SwervePay, Target Corp, Microsoft, and Unisys. Mike is passionate about applying innovative technologies to help transform the global healthcare system.
You might think that customer relationship management (CRM) software is a solution for sales teams only, but in my experience, CRM can be incredibly valuable to many different teams, especially within the healthcare and life sciences industries.
CRM software is centered around transforming the...
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Here’s a fact: 80% of healthcare payers say investing in consumer engagement is a top priority, yet 62% of consumers saw no difference in how their payers and providers engaged with them in the last 18-24 months. Here’s another fact: 73% of healthcare patients will visit more than one doctor after...
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