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Oct 11, 2021 By Salesforce

The Remaining Inequity and Stigma of Mental Health

Socio-economic inequalities, lack of investment in treatment, and persistent stigma mean poor mental health remains a global issue. But there are ways businesses can help. Normalising conversations around mental health & providing wellness resources are a good place to start.... Read More

Practical Tips, Leadership

The Small Business Marketing Toolkit offers small businesses a powerful roadmap to business strategy insight in an increasingly complex marketplace.

Oct 05, 2021 By Salesforce

The ultimate small business toolkit

The Small Business Marketing Toolkit offers small businesses a powerful roadmap to business strategy insight in an increasingly complex marketplace.... Read More

Small Business, E-Books, Practical Tips

Sep 28, 2021 By Salesforce

After the Third-Party Cookie Crumbles: Future Success Starts With Customer Loyalty

Third-party cookies are on their way out. Zero-party marketing strategies are on their way in – and customer loyalty is more important than ever.... Read More

Marketing, Practical Tips, Customer Experience, Customer Engagement

Sep 27, 2021 By Salesforce

Why Mindset Matters. How Sales Leaders Can Go From Good to Great

A positive and authentic sales mindset will absolutely increase sales according to sales leader and contributor to our 21 Pro Tips for Sales Leaders e-book, Charmaine Keegan. Here’s how.... Read More

Sales, Sales Strategies, Leadership, Leadership Insights, E-Books, Practical Tips

Sep 22, 2021 By Salesforce

5 Ways to Make Zero-Regret Tech Decisions

Aligning your tech strategy with your business strategy is more critical than ever, as customers increasingly demand digital innovation – but not at the cost of their trust. Discover five tips for making tech choices you won’t regret.... Read More

IT, Digital Transformation, Practical Tips

Aug 30, 2021 By Cian Mcloughlin

Speed up Your Revenue: How to Add Value by Ditching the Discount

Sales leader and contributor to our 21 Pro Tips for Sales Reps e-book, Cian Mcloughlin, shares how sales reps can speed up their revenue. The answer is actually simple. Stop discounting. Here, Cian explains why customer discovery is more valuable than discounting.... Read More

Sales, Sales Strategies, E-Books, Practical Tips

21 Pro Tips: Deep insights from sales superstars

Aug 17, 2021 By Ian McAdam

21 Pro Sales Tips: Deep Insights From Trailblazing Sales Leaders

In 2021 sales itself has become a more collaborative experience - we are all learning from customers, partners and sales experts along the way. Ian McAdam explores how sales leaders skill up their team, scale up their processes and speed up their revenue.... Read More

E-Books, Sales, Sales Strategies, Practical Tips, Leadership Insights

Aug 16, 2021 By Megan Petersen

5 Things I Wish I Knew Before Becoming a Salesforce Architect

Dreaming of becoming a Salesforce Architect? We picked the brains of two established architects to find out what they wish they knew at the start of their architect journey.... Read More

Trailblazer Story, Practical Tips

Jul 16, 2021 By Salesforce

Why Digital Transformation Is a Little Like a Home Reno

When looking at some of the early steps of digital transformation, anyone who’s undergone a home reno might recognise a few parallels. Here’s how the project types are similar and what you should know about transformation and innovation.... Read More

Digital Transformation, Innovation, Practical Tips

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