Locked in speakers, booked a room and planning to slap your brand on the door? Stop it! An event is an expensive marketing exercise – don’t throw it away....
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Customers are empowered – 72% want to solve problems at their own pace, without a customer service team’s intervention. So you need to give them the tools....
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Good customer experience creates loyal brand advocates. By knowing the important role customer service plays, you can create CX that exceeds expectations....
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Customer experience has become the new competitive battleground and a top-ranked measure of success for sales teams. Here are five ways you can improve yours....
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The best way to improve customer retention is to track how sticky accounts are in real-time, using obvious early indicators of risk, and then swing into action....
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Social media marketing proficiency doesn’t have to come at a cost. Using Twitter as an example, here’s how to increase your reach with no budget....
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Content marketing is well within the reach of most small businesses – it’s a way to make a big impact without a big budget. Here are six steps to get started....
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