Aug 24, 2012 By Salesforce

Benioff: "Social Media is the future, Jim"

Pretty regularly, , Salesforce.com founder and CEO Marc Benioff (@benioff) takes out some time to chew the fat with @JimCramer, the wildly effusive host of CNBC's Mad Money. Today Marc joined Mr Cramer to talk about the company's most recent results (which you can read about here.) You... Read More

Featured, Social

Aug 24, 2012 By Salesforce

Cloud-powered 'Teach for All' lifts learning opportunities around the world

When I open an e-mail from Kristi Kleinfelter, I’m at once jealous and excited. They usually begin something like ‘Hi, just arrived in Bombay…’  Or just as easily Berlin, Beijing, Bogota or Bulgaria. You get the picture. What’s even more amazing about Kristi’s work, is what she’s... Read More

Charity

Aug 12, 2012 By Derek Laney

Insurance: Safe #Social Strategies for the Risk Industry

Often people expect the insurance industry to be laggards in areas like social, and for some segments this is often the case.  However there are a bunch of great examples of highly engaged brands both domestically and internationally that are realising the benefit of being in the world of... Read More

Social

Aug 10, 2012 By Mark Vozzo

How to audit your Paid Search (PPC) campaigns in 5 minutes

If you are running your own Paid Search campaign (or maybe your agency is running it for your business) this is definitely a good article on SearchEngineWatch.com by Noran El-Shinnawy. How to Conduct a PPC Audit in 5 Minutes Noran El-Shinnawy, August 6, 2012 Source: Search Engine... Read More

Small Business

Aug 08, 2012 By Salesforce

Australia placing 5th in the Social Media Olympics!

While the 2012 London Olympics hasn't gone entirely to plan for Australia, some good news is that our relatively small 20 million-strong sporting nation is punching well above its weight in the Social Media Olympics. Data posted on Social Media font-of-all-knowledge-site Mashable at the... Read More

Social

Jul 31, 2012 By Salesforce

What to do when Social goes wrong?

Everyone can think of an example where a company or organisation has been "flamed" on Facebook or Twitter - and recently in Australia there seems to have been a spate of them.  So we thought it might be helpful to provide some advice and tips on what do to when your brand is... Read More

Social

Jul 30, 2012 By Salesforce

Social: What will the future bring?

This is a very interesting presentation from Cap Gemini's Rick Mans (@rickmans) - well worth flicking through: "11 Social Media Trends" for the enterprise.  The presentation aims to identify the top Social trends set to hit the enterprise scene in the coming years and how to... Read More

Social

Jul 23, 2012 By Gareth Llewellyn

"Social is here, embrace it"

It's worth watching this short video interview from Sky TV to get a great impression of what The Social Enterprise is and where it is going.   Chief Enterprise Strategist with salesforce.com and former AMR analyst, Bruce Richardson, spoke with Sky TV's Nigel Freitas (@NFreitasTech)... Read More

Social

Jul 16, 2012 By Gareth Llewellyn

10 reasons to attend Dreamforce X #DF12

GUEST POST: In Australia there are few greater supporters of salesforce.com and the Social Enterprise vision than Proquest Consulting's Andy Pattinson (@APACloud).  Andy is a passionate believer in the Cloud and its Social, Mobile and Open tennets.  Andy attended Dreamforce last... Read More