Paul Zahra

Paul Zahra is CEO of the Australian Retailers Association.

Oct 17, 2012 By Salesforce

5 Ways Governments Can Harness The Power Of Social Media

Local Governments do a lot of great work which is rarely fully appreciated. In the past, a lot of the complaints towards local councils were in private and around the dinner table. It was feedback the councils never saw, but also didn't damage the brand. Today, those... Read More

Featured, Social

Oct 15, 2012 By Michael Delaney

How Can We Encourage More Women To Work In IT?

From my experience the best workplace is one that offers diversity and equality, however this can be in short supply within the IT industry. Often it is simply seen as a by product of the “tech” world however it doesn’t need to be that way. With encouragement I believe that more women could be... Read More

Charity, Featured

Oct 11, 2012 By Gareth Llewellyn

The 5 Tactics of Social Marketing Rockstars

Speaking at the recent "Social Marketing Rockstar" event with Marketo in Sydney, #Salesforce Down Under Blogging Rockstar Derek Laney (@Derektweets) scoped out a blueprint for Social Success. Derek began his presentation by asking for some interaction. He asked the audience of some 300... Read More

Social

Oct 04, 2012 By Gareth Llewellyn

Social: 4 Simple Tips For Facebook Brand Page Success

It doesn't cost anything to set up a Facebook page for your business, but what then? Quite often the task of running a brand page on Facebook is a trial and error process - trying out different types of content to see what works. Often it can be a little frustrating - stumbling... Read More

Social

Oct 04, 2012 By moragh blyth

SMB: Is Business Transformation A Piece of Cake?

I’m always amazed that no matter where a SME is from, the challenges are global and their aspirations are the same. Dreamforce 2012 brought this to life for me again with the first ever SMB keynote where we heard inspirational stories of complete transformation from successful small & medium... Read More

Featured, Small Business

Sep 27, 2012 By Salesforce

Top 5 Images From Dreamforce X

Dreamforce X: some 70,000+ attendees, The Red Hot Chili Peppers taking over Civic Centre Plaza, Tony Robbins, Sir Richard Branson going into space, a former Secretary of State, Howard Street turned into an Astro-turf park - for those that were there it must all seem like an amazing dream now and... Read More

Featured

Sep 21, 2012 By Salesforce

Dreamforce Day 2: It's All About #Leadership

After a Red Hot night out with the Chilli Peppers, the 70,000+ Dreamforce attendees were still up bright and early for a value-packed day. You can get a real sense of the party in Civic Center Plaza here at the Flickr page, and there's lots of You Tube footage too, like this one of my... Read More

Dreamforce

Sep 20, 2012 By Salesforce

Dreamforce Day 1: Out Of This World!

It began with a dance number from rapper MC Hammer and proceedings wrapped up with talk of Salesforce.com Founder and CEO heading into space with Sir Richard Branson. Along the way was a whole host of new product announcements that take the cloud industry pioneer one giant leap ahead of... Read More

Social

Sep 19, 2012 By Salesforce

Guest Post: It’s Time To Better Understand Your True Revenue Potential

Guest Post: Salesforce.com veteran Aden Forrest is a regular attendee at Dreamforce but this year he is attending with a new hat on - as the new local MD of Salesforce partner Marketo - so he's very much staying within the family. Aden has hit the ground running in his new role leading... Read More

CRM

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Paul Zahra

5 Ways Governments Can Harness The Power Of Social Media

How Can We Encourage More Women To Work In IT?

The 5 Tactics of Social Marketing Rockstars

Social: 4 Simple Tips For Facebook Brand Page Success

SMB: Is Business Transformation A Piece of Cake?

Top 5 Images From Dreamforce X

Dreamforce Day 2: It's All About #Leadership

Dreamforce Day 1: Out Of This World!

Guest Post: It’s Time To Better Understand Your True Revenue Potential

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