If you’re in either marketing or sales, you may have already heard about inbound marketing. This growing form of marketing helps businesses drive people to your website through diverse forms of content, turning visitors into high quality leads. If you're still unfamiliar with the concept, be...
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In a previous post, 5 Essential Traits of a Sales Champion, we covered some important traits of those salespeople with a success-leading attitude, including:
Happily engaging in conversation
Lending a helping hand
Creatively solving problems
Committing to follow through
Delivering a rockstar...
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Ian Freimuth's Flickr photo of Chicago celebrating the Blackhawks 2013 Stanley Cup Championship
Much like the Chicago Blackhawks in last night's 2013 Stanley Cup championship game, salespeople typically describe themselves as “goal-oriented,” “tenacious” or “self-driven.” To bring home...
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Kansas City Command Center during the MLB All-Star Game
As marketers dive deeper into social media, many have discovered that a brand’s social presence extends beyond the traditional umbrella of marketing. There is no doubt that social media is a dominant form of marketing, but the...
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Maria Ogneva was one of the organizers of the Customer Community Twitter Chat
Businesses today are seeking for more effective ways to connect with their customers, and customers are more likely to care about how this connection gets established.
On June 13th, Trish Forant,...
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