This post originally appeared on the Salesforce Marketing Cloud blog.
Agencies can and should play a role in content marketing, according to the panel.
Advertising and PR can play a strong role in effective content marketing. In a Social Content Summit panel titled, "Agencies...
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This post originally appeared on the Salesforce Marketing Cloud blog.
To kick off Social Media Week New York, Scott Monty, Global Head of Social Media at Ford Motor Company, gave an illuminating presentation titled, "Social Wheels in Motion: Ford's Lesson in Social Media."...
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Every company has a story to tell. Whether it's the launch of a new product, the opening of a new office or a summary of a year's worth of achievements, brands are always looking for ways to get their message out to the masses.
Social media has extraordinary reach and the ability...
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If
you're a fashion brand, you've already made your list and checked it twice, but
you still may be struggling with the best ways to engage with your social media
fans and followers. While fashion brands have a strong connection with their
social connections (it's easy to like your...
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This post originally appeared on the Salesforce Marketing Cloud blog.
With the onset of brands, both large and small, beginning to understand the value of Facebook marketing, the social media landscape is more competitive than ever. How do you stand out?
In a joint webinar hosted by...
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This post originally appeared on the Salesforce Marketing Cloud blog.
The news is out: Pope Benedict is set to get his own official, verified Twitter account by the end of the year.
If the Pope is Tweeting, why can't you? If you're not signed up or actively using Twitter to engage,...
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In a Cloudforce New York session last week, Jeffrey Cohen and Kipp Bodnar, authors of The B2B Social Media Book, delivered a remarkable statistic: 73% of CEOs don't believe marketers drive revenue.
Leads fix this problem and can help prove the worth of social media endeavors. That's...
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I recently sat down with Salesforce Marketing Cloud Senior Director of Analytics Tami Dalley to discuss the latest Marketing Cloud data report, "Strategies for Effective Wall Posts: A Timeline Review."
You can listen to the interview below (Tami has a great Australian accent!) or read...
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Sweepstakes and contests have been around for a long time. How long, you ask? In their book, “The History of Sweepstakes,” Lawrence Curtin and Karen Bernardo date the sweepstakes all the way back to the Greeks and the Trojans. In fact, King Menelaus was said to have won Helen of Troy’s hand...
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![How to Craft Better Facebook Posts [audio]](http://www.salesforce.com/content/dam/blogs/legacy/2012/10/6a00e54ee3905b8833017ee413ffc4970.jpg)
