Salesforce is announcing today that we’ve joined Facebook’s® new Facebook Marketing Partner program.

The new program, launched today, replaces Facebook’s existing Preferred Marketing Developer (PMD) program. We welcome this evolution in the program and hope it brings better recognition to the partner ecosystem across geographies, industries and product offerings.

Salesforce is recognized as a Partner in these areas:

Specialties: Ad Technology, Audience Onboarding, Content Marketing, Community Management

Countries: United States, Australia, Austria, Canada, Czech Republic, Denmark, Finland, France, Germany, Ireland, Israel, Italy, Japan, Mexico, Netherlands, New Zealand, Norway, Panama, Paraguay, Peru, Philippines, Poland, Romania, Saudi Arabia, South Africa, Sweden, Switzerland, Thailand, Turkey, United Arab Emirates, United Kingdom

Industries: Automotive, Consumer Packaged Goods, eCommerce, Entertainment, Financial Services, Gaming, Organizations & Associations, Professional Services, Retail, Technology, Telecom

Salesforce has a long-standing relationship with Facebook. With Salesforce Marketing Cloud, we have combined the pioneers and leaders of social marketing – Radian6 for social listening, Buddy Media for social publishing and Social.com for advertising – and have worked with Facebook to deliver amazing products and services for marketers. Some of our milestones include unveiling the next generation of Social Studio, which delivers unified social engagement for the Salesforce Customer Success Platform; launching an integration with Facebook Custom Audiences at Dreamforce; Winning the Facebook Innovation Award for our Active Audiences product; and Social.com expanding its partnership with the newly rebuilt Atlas.

For our customers, partners and potential customers, we want to let you know that nothing has changed. This is a partner program update from Facebook to add more clarity and make it easier for marketers to find partners based on their specific needs.

If you haven’t yet seen our social marketing products in action, sign up for a demo today.

Gregg Johnson is the Senior Vice President of Product Management for Salesforce Marketing Cloud.

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