A major reason your customers love your small business is the high level of products and services you offer. But as you grow and add customers, and processes become more complex, this standard can be hard to maintain.

With the right tech know-how and a customizable customer relationship management (CRM) platform in place, you can expand faster, delight your customers, and create powerful long-term growth, all at the same time.

Here’s how technology can help you scale your business:

1. Automating processes

Not only does automating processes free up your time, as well as your staff’s, it also helps your business scale. Often small businesses grow in sudden, unexpected spurts. The right CRM system lets you automate basic operations from the beginning so you are ready for an uptick in customers.

2. Investing in relationships

It’s easier to provide great service when a company is small and has just a few customers. At this size, tracking order and client information on paper or spreadsheets can still work. But if your business grows rapidly, this valuable info can quickly get buried. Putting a CRM system in place ensures that you can offer a high level of service throughout all phases of growth.

3. Visibility into operations

CRM systems that include a good reporting tool can give you clarity into which areas of your company are doing well and which need extra attention. They can also offer a heads up on when and where you should add more employees as you grow.

4. Becoming IT savvy

Even as small businesses add headcount, they often still lack in-house technical support. Choose a CRM system that with simple training, allows you to serve as your own IT department. When development maintenance arises, or you need to add a new field or functionality for your team, it can be accomplished with just a few clicks.

Read about all the other ways techonology can help get your business ready for big growth by downloading this new salesforce.com e-book. Just click the button to get started.