Jul 26, 2022 By Sara Fefferman 6 New Marketing Cloud Features To Help You Power Personalisation The latest Marketing Cloud release will optimise how you use data to personalise content for your customers. ... Read More Marketing, Marketing Cloud, Data Management
Jul 14, 2022 By Sanjna Parulekar How To Deliver a Successful Product Launch How do you deliver great product launches? Here are some great tips to help you plan for your next product launch.... Read More Future of Work, Marketing
Jul 05, 2022 By Salesforce How To Deliver The Right Message to the Right Audience With Email Marketing How email marketing can improve brand engagement with audiences.... Read More Marketing, Customer Experience, Email Marketing
Jun 16, 2022 By Salesforce How To Increase Your ROI With Marketing Analytics How marketing analytics can boost your marketing return on investments.... Read More Marketing, Data Management
Jun 15, 2022 By Chris Jordan Measure What Matters Most — Which Marketing Metrics Should You Focus On? With the proliferation of data sources, how do marketers know where to focus? Chris Jordan suggests measuring what you want to improve.... Read More Future of Work, Marketing, Digital Transformation, Thought Leadership
May 17, 2022 By Robert Colborne The Rise of CDP and Its Role in the Marketing Technology Stack According to the latest State of Marketing report, marketers are embracing CDP. Learn what CDP is, and how it is changing marketing.... Read More Marketing, Digital Transformation, Research, Thought Leadership
May 09, 2022 By Salesforce 98% of Marketers Measure Success Differently Now Because of Data Privacy Changes Salesforce has published brand new insights on the future of digital marketing in the new Marketing Intelligence Report.... Read More Marketing, Digital Marketing, Research, Thought Leadership
May 05, 2022 By Dillon Baker Top 10 KPIs for Email Marketers Email marketing continues to change, but the core principles have remained the same. Learn more about what email marketers should focus on. ... Read More Marketing, Email Marketing, Digital Marketing
Mar 29, 2022 By Salesforce Customer Data Platform (CDP) Explained in 60 Seconds Two Salesforce product marketing experts explain the many advantages of the customer data platform (CDP) in sixty seconds.... Read More Marketing, Marketing Cloud, Data Management