Feature

Apr 26, 2023 By Clara Shih

3 Ways Generative AI Will Reshape Customer Service

Generative AI is about to take service operations to the next level of efficiency and personalisation.... Read More

Customer Journeys

Apr 26, 2023 By Clara Shih

3 Ways Generative AI Will Reshape Customer Service

Generative AI is about to take service operations to the next level of efficiency and personalisation.... Read More

Customer Journeys

5 Ways to Measure Customer Experience Right and Drive Efficient Growth

Apr 12, 2023 By Salesforce

5 Ways to Measure Customer Experience And Drive Growth

With a combination of metrics, customer feedback and data, business leaders can improve customer experience and boost productivity.... Read More

Customer Journeys

Nov 29, 2021 By Nichola Palmer

5 Ways Sansiri Creates a Cohesive Customer Journey

Thailand-based property developer Sansiri is using digital marketing transformation to create a cohesive customer journey.... Read More

Customer Journeys, Customer Experience, Customer Engagement, Trailblazer Story, Marketing, Marketing Personalization

Nov 23, 2020 By Vala Afshar

Why Customer Engagement Will Never Be the Same, According To 15,600 of Them

Eighty-two percent of customers agree a company’s trustworthiness matters more than it did a year ago. Learn more from our 2020 State of the Connected Customer report.... Read More

Service, Customer Experience, Research, Customer Engagement, Customer Journeys

Sep 24, 2020 By Salesforce

How To Create a Customer Journey Map

A customer journey map is a visual representation of the process someone goes through to accomplish a goal with your product or service, as well as what they do and how they feel at each stage of that process. Here’s how to create one.... Read More

Customer Journey, Customer Journeys