We recently gathered a group of London’s leading B2B marketers at Salesforce Tower to find out how the latest marketing challenges are being addressed...
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There’s been a chasm at the heart of business app development, stopping many apps from realising their potential, But, now that chasm is starting to close...
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I recently attended the annual Technology For Marketing conference - a two day digital marketing / martech event in London. Here's what I learned...
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We love showing off the awesome members of our #SalesforceOhana and sharing their inspiring stories. Today we caught up with Principal Solution Engineer Daphne De Backe...
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Companies that drive innovation through the purposeful management of their innovation processes use a number of frameworks. Here's my recommendation...
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Derek Clarke, Systems Development Manager at Morrison Utility Services (MUS), tells us how his team creates new apps faster with Salesforce...
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The uber-trend towards ‘servitization’ – defined as ‘the strategy of creating value by adding services to products’ – is also big news for the field service industry. Here's why...
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AI is no longer just a novelty; it’s generating insights that guide decision-making and most importantly of all, helping businesses get closer to their customers...
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