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The Basics Of CRM, For Dummies

Data-Driven Marketing: How to Spend Less and Deliver More

Real Trailblazer Stories to Inspire You

June 23, 2016 By Salesforce UK

Top IT Teams (and their CDOs) are Driving Digital Transformation

Today’s top IT teams are blazing a trail towards digital transformation, often led by a new breed of executive - the Chief Digital Officer (CDO) ... Read More

June 22, 2016 By Miguel Milano

Who Will Benefit From 'The Fourth Industrial Revolution'?

The Fourth Industrial Revolution is already upon us and technology will be the driving force of this new age. But how can you succeed in this new era?... Read More

June 20, 2016 By Paul Smith

New Salesforce Marketing Cloud Innovations Empower EMEA Marketers to Create 1-to-1 Customer Journeys

There has never been a more exciting time to be a marketer. Cloud, social, mobile, IoT and artificial intelligence technologies are transforming the customer experience, and companies across EMEA.... Read More

Marketing

June 15, 2016 By Salesforce UK

6 Secrets of Setting Sales KPIs to Help Your Business Grow

Motivate your sales team to deliver your overarching growth goal by breaking it down into smaller, more specific sales metrics or KPIs. ... Read More

Sales, Small Business

June 14, 2016 By Salesforce UK

Six Benchmarks for Growth: Does your Small Business Shape Up?

Based on survey responses of over 3,800 small business sales, service and marketing leaders, we’ve identified six benchmarks for growth. How do you compare? ... Read More

Small Business

June 13, 2016 By Salesforce UK

A day in the Salesforce Life: Damilola Erinle, AVP, Commercial Business Unit

We’re highlighting some of our women in technology leaders on the UK blog. Say hello to Area Vice President for Commercial Business Unit, Damilola Erinle... Read More

Careers

June 9, 2016 By Merinda Peppard

Marketing Automation vs. Email Service Providers - Which do I need?

“Why not just go with an ESP?” It’s a question you might come across while deciding whether marketing automation is the right solution for your business, but a better question is: What’s the difference between the two?... Read More

Marketing, Pardot

June 8, 2016 By Ian Waters

3 Kinds of Apps To Connect With Your Customers. Anytime. Anywhere.

When it comes to running a smart, connected, customer-focused business, the right app can change everything. Here are 3 types of apps and how best to approach them... Read More

Apps, IT, Events

June 7, 2016 By Lee-anne Knight

Unleash your inner inventor to fuel your innovation strategy

The world's greatest inventors and disruptive brands have one thing in common - they know how to 'steal' ideas to create something new. Now it's your turn... Read More

Innovation

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