Feature

Nov 17, 2021 By Salesforce India

Marketing Metrics: What They Are, and How to Use Them to Measure the Success of your Outreach

Make every marketing dollar and effort count by measuring and monitoring these marketing metrics along the entire customer journey.... Read More

Digital Transformation

Nov 16, 2021 By Archana Chopda

Marketing in a Digital World Requires a Fresh Mindset, Says Renowned ‘Marketoonist’, Tom Fishburne

Developing a new and fresh marketing mindset - tips from celebrated ‘marketoonist’, Tom Fishburne. ... Read More

Customer Engagement

Nov 11, 2021 By Salesforce India

Infographic: 6 Reasons Why you Need to Start Using Chatbots Now

Chatbots are no longer just a cool, fun addition to your business online. According to Gartner, by 2022, 70% of customer interactions will involve emerging technologies like chatbots.... Read More

Artificial Intelligence

Empowering B2B Sales with Technology and Process: 5 Lessons from BPCL’s Leaders

Nov 10, 2021 By Kritika Srinivasan

Empowering B2B Sales with Tech: 5 Lessons from BPCL’s Business Leaders

BPCL’s leaders share tips on how businesses can pick and implement the right tech solutions, and drive adoption, to increase operational efficiencies and drive revenue growth.... Read More

Digital Transformation, Trailblazer Story

Nov 09, 2021 By Madhur Dhawan

Meet 6 Trailblazers from India That Are Acing Sales

Follow the real-life stories of six companies that are harnessing Sales Cloud to transform customer experiences, sales performance, and productivity.... Read More

Digital Transformation

It’s Time for India Inc. to Build a More Sustainable Future. Here’s How Salesforce Sustainability Cloud Can Help

Nov 02, 2021 By Jayesh Badhe

It’s Time for India Inc. to Build a More Sustainable Future. Here’s How Salesforce Net Zero Cloud Can Help

Join global efforts to mitigate climate change. Learn how Salesforce Net Zero Cloud can help your business reduce its carbon footprint and improve sustainability.... Read More

Business as a Platform for Change

Oct 28, 2021 By Salesforce India

What is a Sales Process? Why Does Your Business Need One?

A sales process can ensure that your sales team has a consistent approach to sales deals to close them quickly. Read to learn how to build sales processes and improve them.... Read More

Customer Engagement

Oct 26, 2021 By Salesforce India

Leverage Micro-moments to Win Customers' Hearts using Salesforce Interaction Studio

Micro-moments are intent rich instances when customers make decisions and form perceptions. Find out how Interaction Studio can help brands build customer loyalty.... Read More

Customer Engagement