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What Is Digital Marketing For Businesses? The Complete Guide

Sep 28, 2022 By Salesforce India

What Is Digital Marketing For Businesses? The Complete Guide

This comprehensive guide on digital marketing explains what is digital marketing, the different strategies and channels used in it, and how businesses can leverage it to achieve growth.... Read More

Marketing Automation

It’s Not A Shark Tank: How The Startup Ecosystem In India Thrives On Support

Sep 22, 2022 By Sanket Atal

It’s Not A Shark Tank: How The Startup Ecosystem In India Thrives On Support

Startup ecosystems are designed to encourage collaboration and innovation, fostering a growth mindset among founders.... Read More

Business as a Platform for Change, Small Business, SMB Spotlight

What is Journey Builder? Connecting Cross-Channel Interactions To Create Personalised, Seamless Customer Journeys

Sep 20, 2022 By Salesforce India

What is Journey Builder?

Salesforce Journey Builder lets you better understand your customers, trigger activities based on their unique actions and align your messaging across channels.... Read More

Salesforce 101 Academy, Customer Engagement

This Engineer's Day, Let's Celebrate our Solution Engineers

Sep 15, 2022 By Salesforce India

This Engineer's Day, Let's Celebrate our Solution Engineers

India celebrates Engineers’ Day on the 15th of September. Conceived of as a tribute to Sir M. Visvesvaraya, this day acknowledges the arduous work of engineers in every field and their unsung contribution to the nation’s economic development and progress.... Read More

Future of Work

How To Use Your CRM For Advertising and Digital Marketing Campaigns

Sep 13, 2022 By Salesforce India

How To Use Your CRM For Advertising and Digital Marketing Campaigns

By making CRM a core part of their advertising and digital marketing strategy, brands can deliver a personalised customer experience and get better ROI on their campaigns.... Read More

Data Culture

What is Marketing Cloud Personalisation: An Overview

Sep 08, 2022 By Salesforce India

What is Marketing Cloud Personalisation: An Overview

Marketing Cloud Personalisation: An AI-powered interaction management solution that delivers real-time, 1-to-1 customised customer experiences across channels.... Read More

Marketing Automation, Salesforce 101 Academy

Stop Calling, Start Texting: Using Messaging Platforms for Robust Customer Engagement

Sep 06, 2022 By Salesforce India

Stop Calling, Start Texting: Using Messaging Platforms for Robust Customer Engagement

Messaging apps allow businesses of all sizes to communicate directly with customers in a simple and personalised manner, making brand-customer engagement timely, effective and relevant.... Read More

Customer Engagement

So: What is CRM? Know About Customer Relationship Management Software

Sep 05, 2022 By Salesforce India

What is Salesforce Customer 360?

What is Salesforce Customer 360? How can it tie together customer 360 data view across departments to help you elevate the customer experience?... Read More

Digital Transformation, Salesforce 101 Academy

What is Email Studio? The World's Leading Email Marketing Solution

Sep 01, 2022 By Salesforce India

What is Email Studio? The World's Leading Email Marketing Solution

Salesforce Email Studio lets you create seamless email marketing campaigns that deliver intelligent, timely and customised messages at scale.... Read More

Marketing Automation, Salesforce 101 Academy

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How To Supercharge Your Automation for Bigger Cost Savings and More Efficiency

How To Supercharge Your Automation for Bigger Cost Savings and More Efficiency

How To Supercharge Your Automation for Bigger Cost Savings and More Efficiency

Editors' Picks

LEARNING

Why It Might Be Time to Automate Your Insurance Claims Experiences

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[Infographic] Get Sales Automation Right: MSME Industry Leaders Share Insider Secrets
LEARNING

[Infographic] Get Sales Automation Right: MSME Industry Leaders Share Insider Secrets

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[Infographic] Get Sales Automation Right: MSME Industry Leaders Share Insider Secrets
Organisations Should Focus on Building Responsible AI. Here’s How.
LEARNING

Organisations Should Focus on Building Responsible AI. Here’s How.

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Organisations Should Focus on Building Responsible AI. Here’s How.
 
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