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The 2024 Retail Holiday Planning Guide

The 2022 Holiday Planning Guide

Inflation, supply problems, and labour shortages can’t keep you down. Find out how to deliver holiday happiness and revenue all year round.

State of the Connected Customer

Discover the trends shaping the future of customer engagement in our latest report.

Salesforce Solves Series

Learn how Salesforce can help businesses of any size and industry solve today’s biggest challenges.

January 25, 2022 By Salesforce Canada

The Investments Manufacturers Can Make For Greener Operations by 2023

One day — and hopefully before too long — the term “green manufacturing” will be almost meaningless. Not because operating in a way that protects the environment becomes any less important. Instead, sustainability will become such a core, common best practice across the industry that the “green”... Read More

Sales, Marketing

January 20, 2022 By Salesforce Canada

5 More Books Every Marketer Should Read

Marketers are often innate storytellers. They use their creative skills to draw audiences in to learn the value their brand can offer and its mission or purpose. It’s no wonder many of them like to immerse themselves in someone else’s story — and not just the ones you can find in a novel. Beyond... Read More

Marketing

January 13, 2022 By Kelsey Jones

How to Keep Your Introverted and Extroverted Employees Engaged Remotely

Even though many workplaces have transitioned to remote or flexible work models, companies and employees are still engaged with one another. There are a number of ways to foster employee engagement and growth, even if everyone is spread out amongst their homes, coworking spaces, or regional... Read More

Small Business, Startups

January 11, 2022 By Salesforce Canada

What Can You Do With Heroku?

For far too long, small businesses had to look at large enterprises and wish they had the resources to make their own apps. They might have looked at the web apps offered by big banks, for example, and envied the way customers were able to update their accounts and manage transactions. At an... Read More

Startups, Small Business

January 6, 2022 By Salesforce Canada

The Battle Between Qualitative and Quantitative Data

Building a brand has always involved a mix of art and science. It’s just that the shift to data-driven marketing has made it easier to get the combination right. No matter the goals the CMO and their team sets — whether it’s raising awareness, driving affinity or attracting prospects and converting... Read More

Marketing

January 4, 2022 By Salesforce Canada

Customer Service Reps Can Have a Hybrid Schedule. Here’s How to Make It Work.

Companies usually think about “supply and demand” in terms of their products and services, but it has long been a critical way to organize how customer service agents are scheduled as well. At any given moment, those managing contact centers need to gauge the volume of customers who might be... Read More

Customer Service

December 30, 2021 By Salesforce Canada

The Differences Between Front-End, Back-End, and Full-Stack Developers

A retailer needs a new web site to reflect the fact that most of its purchases are now happening online. A hotel operator wants to provide its guests with a mobile app to manage key areas such as checking in and looking up amenities. A manufacturing firm requires a sophisticated platform to... Read More

Small Business, Startups

December 23, 2021 By Salesforce Canada

How HR Professionals Can Prepare For A More Remote Workforce

Never has it been more important to remember that the “H” in “HR” stands for “human.” Since the COVID-19 pandemic first broke out in early 2020, HR professionals have played a critical role in helping organizations lead their way through change. They have developed job descriptions for new roles... Read More

Small Business, Startups

December 21, 2021 By Salesforce Canada

5 Ways Salespeople Can Upskill

Most experienced sales reps have no trouble jumping on the phone and making cold calls. They know how to get past the admin assists and other gatekeepers to reach the customer or prospect they want. They’re savvy in putting together pitch decks to persuade buying committees and when they close,... Read More

Sales

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Salesforce Resource Center: Free Articles, Videos, Tips & More

Stay Inspired

Discover Trailblazer success stories, live events, and expert advice. Only on Salesforce+.

Featured

The 2022 Holiday Planning Guide

State of the Connected Customer

Salesforce Solves Series

The Investments Manufacturers Can Make For Greener Operations by 2023

5 More Books Every Marketer Should Read

How to Keep Your Introverted and Extroverted Employees Engaged Remotely

What Can You Do With Heroku?

The Battle Between Qualitative and Quantitative Data

Customer Service Reps Can Have a Hybrid Schedule. Here’s How to Make It Work.

The Differences Between Front-End, Back-End, and Full-Stack Developers

How HR Professionals Can Prepare For A More Remote Workforce

5 Ways Salespeople Can Upskill

Editors' Picks

Customer Success

Discover all of the Trailblazers who are succeeding with Salesforce

CRM 101

Learn what CRM is and how it can improve your customer relationships

Resource Centre

Explore our top resources and stay up to date with the latest business insights

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