Today marks the 59th anniversary of the day Disneyland opened its doors in Anaheim, CA in 1955.
In those 59 years, the park has not only become a cornerstone of the Disney brand, but has also grown into one of the largest business operations in the country. Consider these highlights:
16.2 million...
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Large opportunities tend to require expensive resources, and sales organizations must be able to prioritize and allocate these resources to make it to the finish line. You may have the right solution, superior capabilities, and the best sales team, yet still get tripped up by an internal lack of...
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From sales to customer service to management, delivering unified communications in the cloud can help address a host of common collaboration and communications challenges.
With the ability to radically lower up-front investment and ongoing maintenance costs combined with flexible delivery options,...
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You probably know (especially if you read our new e-book) that business is more social than it's ever been.
What you may not know is that "social" doesn't necessarily mean Facebook or Twitter. Particularly in business cases, it also means brand-new, secure enterprise platforms...
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Many brands see social media as just another megaphone to blast their marketing campaigns and news releases at their customers and prospects. Then they give up because no one seems to care. Why do they fail? Because they don’t bother to listen.
There’s a multitude of social media activity you can...
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On July 22, 2014 over 75 public sector marketing and public affairs professionals will attend the Salesforce ExactTarget Marketing Cloud breakfast seminar on social media monitoring for government organizations.
Government agencies across the globe are leveraging Salesforce ExactTarget Marketing...
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Content marketing is a tough nut to crack. According to a report by the Content Marketing Institute, 93% of B2B marketers use it—but only 36% consider themselves effective content marketers.
Salesforce.com was recently named one of the 10 Most Influential Global Brands by LinkedIn—along with...
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So your boss needs some persuasion to agree to your trip to Dreamforce. And the fact that 95% of attendees recommend it to others is not convincing enough. Are the sessions, training and events really worth the cost and the time away from your desk? The answer is yes, yes, yes. Let us help...
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When it comes to delivering worthwhile content, it’s important to ‘be where your audience is’ and give them something highly useful. In other words, if your audience is mobile–as we’re seeing–you too must be mobile. If they expect or prefer certain formats, you should use these formats, and so...
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