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The 2024 Retail Holiday Planning Guide

The 2022 Holiday Planning Guide

Inflation, supply problems, and labour shortages can’t keep you down. Find out how to deliver holiday happiness and revenue all year round.

State of the Connected Customer

Discover the trends shaping the future of customer engagement in our latest report.

Salesforce Solves Series

Learn how Salesforce can help businesses of any size and industry solve today’s biggest challenges.

October 19, 2022 By Salesforce Canada

Future-proof Your Canadian Business By Embracing Digital Adoption

You don’t have to run a small and medium-sized business in Canada for long before the ideas to transform and grow using digital technologies begin to pile up. Some of the opportunities become obvious just by looking around at the competition: If we had a web site that was as easy to find products... Read More

Small Business

October 17, 2022 By Salesforce Canada

How to Maintain Customer Loyalty Amid Inflation

Economic challenges like inflation may seem like a bigger threat to customer loyalty than a raft of hard-working competitors, but the most successful businesses will be ready to take it on. Although the rate of inflation has declined over the past two months, the Bank of Canada noted its peak of... Read More

Customer Service

October 14, 2022 By Salesforce Canada

How to Keep Your Customers Loyal After a Price Increase

Every time a customer spends money with you, they’re investing in much more than a product or a service. They’re investing their time, because most purchases will involve at least some degree of research and consideration before a buying decision is made. In business-to-business (B2B) transactions,... Read More

Customer Service

October 12, 2022 By Salesforce Canada

How Data Culture Can Transform Your Business

A retailer decides to hire a small army of extra employees because, based on what was sold the same time last year, there is reason to believe holiday shoppers will be coming to the store en masse. A health and wellness company looks at the feedback coming in through a chatbot it uses for customer... Read More

Startups, Small Business

October 7, 2022 By Salesforce Canada

Why 57% of Consumer Goods Execs Plan To Invest In Consumer Data

Keep the shelves well-stocked. Play some upbeat pop music softly in the background. Hire friendly people who will be waiting with a smile at the checkout. For a long time, these are the fundamentals of providing a great experience in the consumer goods sector. Today, market research tells a much... Read More

Customer Service

September 29, 2022 By Salesforce Canada

National Day For Truth And Reconciliation: Being An Ally At Work

On this National Day for Truth and Reconciliation, we’re not only acknowledging the meaning behind the slogan, “Every Child Matters,” we’re also recognizing the role that business leaders and allies play in taking action. Approved by parliament as a statutory holiday last year, the National Day... Read More

Small Business

September 28, 2022 By Salesforce Canada

Turn Less Work Into More Sales With Automation

The most successful reps know that if they work hard enough, they win more business for their employer and a bigger commission for themselves. Sometimes that means making a few extra calls to prospects. In other cases it’s about being quick to follow up with leads after an initial meeting to... Read More

Sales

September 23, 2022 By Salesforce Canada

What You Need To Know About The Relationship Between CX and EX

When people talk about the way they feel towards a company, they’re really talking about how they feel towards a group of people who work there. If they like the way the company manages returns, for instance, it means they appreciate the thoughtful way in which the company’s leadership developed... Read More

Small Business

September 21, 2022 By Salesforce Canada

Continually Develop Your Skill Set Through Reskilling

By the time we come to the end of September and early October, “back to school” season is already well under way. Parents have bought their kids all the necessary supplies. Students have figured out their schedules and teachers have established classroom routines. It would be easy to overlook a... Read More

Small Business

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Customer Success

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Salesforce Resource Center: Free Articles, Videos, Tips & More

Stay Inspired

Discover Trailblazer success stories, live events, and expert advice. Only on Salesforce+.

Featured

The 2022 Holiday Planning Guide

State of the Connected Customer

Salesforce Solves Series

Future-proof Your Canadian Business By Embracing Digital Adoption

How to Maintain Customer Loyalty Amid Inflation

How to Keep Your Customers Loyal After a Price Increase

How Data Culture Can Transform Your Business

Why 57% of Consumer Goods Execs Plan To Invest In Consumer Data

National Day For Truth And Reconciliation: Being An Ally At Work

Turn Less Work Into More Sales With Automation

What You Need To Know About The Relationship Between CX and EX

Continually Develop Your Skill Set Through Reskilling

Editors' Picks

Customer Success

Discover all of the Trailblazers who are succeeding with Salesforce

CRM 101

Learn what CRM is and how it can improve your customer relationships

Resource Centre

Explore our top resources and stay up to date with the latest business insights

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