In January 2020, only 5% of grocery purchases were made online. Then, COVID-19 arrived. Almost overnight, grocery stores and other businesses selling essential goods experienced an unprecedented spike in demand. Consumers faced empty shelves for some items and long lines due to social distancing...
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Get the New Retail Playbook, your guide to building trust with today's shoppers.
Remember when retail associates chatted with shoppers, helped them select merchandise, adjusted fit, and assisted customers with slipping their feet into shoes? Those niceties may represent a bygone era of retail. It’s...
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Get the New Retail Playbook, your guide to building trust with today's shoppers.
Now that all 50 states have relaxed stay-at-home measures, retailers large and small are reopening physical stores. But when they do, little in retail will seem familiar to shoppers or store associates. The pandemic...
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Many companies are daunted by the idea of building a richer digital experience for consumers right now. Those with limited infrastructure or resources can consider using no-code and low-code tools to create experiences that go beyond the transaction. These tools require little or no help from a...
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Canadian retailers, like their peers all around the world, had little time to prepare for the impact of COVID-19 on their businesses, and the time they have now probably raises more questions than answers.
Though customers will gradually be allowed to visit physical stores as the outbreak is...
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This is a defining moment in retail. With COVID-19 creating an international emergency, the majority of Canadians have been sheltering in place for more than a month now. The result is a massive spike in demand for groceries and other household essentials alongside widespread concerns about safety...
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Crisis drives rapid change. Across industries, we’re grappling with a communication challenge in real time. Commerce leaders face a unique need to keep a mountain of content current – all while their content teams work from home. You and your content team may feel it’s impossible to respond fast...
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In a crisis, the traditional ways of doing business don’t always work. And just a month into the COVID-19 pandemic, retailers are already experiencing disruptions. According to a recent survey, 42% of Canadian small businesses are worried about having to close permanently as a result of the novel...
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Our Chair and CEO Marc Benioff posted a heartfelt letter to our customers earlier this week — and I echo his sentiments. At Salesforce, we’re focused on the health and safety of our employees, families, and communities, and this is no different for Commerce Cloud. We remain relentlessly focused on...
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