December 2, 2022 By Salesforce Canada

How Small Businesses Can Use 'Customer Magic' To Exceed Shopper Expectations

What do customers want more than low prices, great selection, and fast shipping? To enjoy their purchase from the moment they get it in their hands, without any glitches. Even if you’re quick to respond to their requests for troubleshooting help later on, they want – and deserve – an seamless and... Read More

Small Business

November 25, 2022 By Salesforce Canada

How Retailers Can Drive Post-Holiday Shopping Momentum

While many of us love the moment we get to open presents over the holidays, the real fun begins once you actually get to use the gifts you’ve been given. You might wear new clothes on your next night out, for instance, or put on a new pair of ice skates to get more out of the winter months. The... Read More

Small Business

November 23, 2022 By Salesforce Canada

How Inflation Could Shape Canada's Holiday Season

Acting as a customer-centric retailer involves more than simply stocking all the products you know people want. It requires putting yourself in their shoes and thinking through their current challenges as well as their aspirations and desires. In fact, given the current economic situation, a... Read More

Small Business

November 21, 2022 By Salesforce Canada

Why Digital Transformation Is A Marathon, Not A Sprint

The pursuit of business success means trying to achieve multiple objectives at once. Meeting customer expectations increasingly depends on increasing productivity, accelerating collaboration and focusing the team on higher-value activities to drive efficient growth. Digital transformation will get... Read More

Small Business, Startups

November 18, 2022 By Salesforce Canada

The Retail Industry and Prime Day: What You Should Know

Retailers have learned over time to prepare for – and capitalize upon – key moments in the year when consumers are most likely to make purchases. While the holiday season and Black Friday are among the best-known examples, many retailers now mark Prime Day on their calendar, too. Originally... Read More

Small Business

November 16, 2022 By Salesforce Canada

How Automation Can Help Your Company Offset Supply Chain Issues

The sure-fire path to sustainable growth is paved with delivering customer experiences that keep pace with peoples’ evolving expectations and aspirations. Amid challenging economic times, however, achieving success today is also about ensuring your company gets the fundamentals right: Your... Read More

Small Business

November 14, 2022 By Salesforce Canada

Why Automation Needs To Be A Company-Wide Initiative

When companies begin thinking about introducing automation into their business, it’s easy to mistake it for a technology project. The IT department may certainly play an important role. To maximize the strategic use of automation, though, many other business functions need to play an important role... Read More

Small Business

November 11, 2022 By Salesforce Canada

6 Ways Marketing Automation Can Help Reduce the Effects of Inflation

By Salesforce Canada Whether the economy is running smoothly or experiencing a period of turbulence, successful marketers make sure they are getting the maximum value out of every investment they make. This could include the channels in which a brand tries to reach its customers, for instance. If... Read More

Marketing

November 4, 2022 By Salesforce Canada

7 Slack Do’s and Don’ts to Improve Workplace Collaboration

When you’re working in the same office building every day, there are some standard rules of thumb that help teamwork thrive, like waiting until a meeting is over before barging through the boardroom door, or keeping a clean desk in case someone needs to pick up an important document. Now that more... Read More

Small Business

Salesforce Canada

How Small Businesses Can Use 'Customer Magic' To Exceed Shopper Expectations

How Retailers Can Drive Post-Holiday Shopping Momentum

How Inflation Could Shape Canada's Holiday Season

Why Digital Transformation Is A Marathon, Not A Sprint

The Retail Industry and Prime Day: What You Should Know

How Automation Can Help Your Company Offset Supply Chain Issues

Why Automation Needs To Be A Company-Wide Initiative

6 Ways Marketing Automation Can Help Reduce the Effects of Inflation

7 Slack Do’s and Don’ts to Improve Workplace Collaboration

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