Kelsey Jones

Kelsey Jones is a marketing consultant and writer under Six Stories, her marketing agency. She has been working in digital marketing since 2007 and journalism since 2004, gaining proficiency in social media, SEO, content marketing, PR, and web design. Kelsey was the head editor at Search Engine Journal for three years and has worked with Yelp, Contour Living, Bounty, Gazelle, and many more. Based in Kansas City, she enjoys writing and consuming all kinds of content, both in digital and tattered paperback form.

May 23, 2017 By Kelsey Jones

8 Tips for Salespeople to Combat the 8-Second Attention Span

No matter the industry, a salesperson’s prospects are likely getting pitched a new product or service regularly. Whether it’s through email, phone, social media, or mail, with the average eight-second attention span of today’s internet user it can be difficult to stand out and pique a prospect’s... Read More

Sales

May 11, 2017 By Kelsey Jones

4 Underused Marketing Basics to Kickstart Your Growth and Sales

Sure, you have marketing and sales, but do you actually use your campaigns to their fullest potential? With over $118 billion projected to be spent on digital media by 2021, brands are heavily investing in digital marketing and advertising. This is leading to more competition and a need to double... Read More

Marketing

April 27, 2017 By Kelsey Jones

Happy Customer Service Agent, Happy Customer

Explore ways ays businesses can increase customer service agent job satisfaction and overall happiness.... Read More

Customer Service

April 20, 2017 By Kelsey Jones

Why Millennials are Your Customer Service Secret Weapon

Explore some of the ways to leverage millennials to lead to better overall customer satisfaction and brand sentiment.... Read More

Customer Service

April 3, 2017 By Kelsey Jones

Make Your Customers Feel Loved with Mass Personalization

For many businesses, mass personalization — the act of creating campaigns or websites targeted to each specific customer’s history — has become crucial to getting sales.... Read More

Customer Service

February 16, 2017 By Kelsey Jones

Switch It Up: Adopt the Right Personality to Close the Sale

Explore some of the common personality types that you may encounter in your sales career, as well as a brief overview of how to best interact with them to close the sale.... Read More

Sales

December 13, 2016 By Kelsey Jones

Long-Tail Keywords: What They Are and Why You Need to Use Them

Explore a number of ways to use long-tail keywords and why they are important to your paid search (pay-per click, or PPC) and social media campaigns.... Read More

Sales

November 29, 2016 By Kelsey Jones

The 5 Online Marketing Metrics You Must Understand and Why

Explore some of the most important online marketing metrics and how to work with your marketing team to improve them.... Read More

Marketing

September 22, 2016 By Kelsey Jones

Your How-To Manual for Stories from Instagram and Snapchat

Both Instagram and Snapchat have a feature called Stories. The way that businesses and users interact with these two social media platforms is quite different. Learn about the pros and cons of Instagram Stories and Snapchat as a whole. ... Read More

Social Media