Sales enablement plays a critical role for high-growth companies. Choosing the best products to add to the sales tech stack, developing processes that lead to an engaging and successful buying experience, and ensuring sales teams have the right content and training are just three goals of sales...
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There's not a single sales leader on the planet who doesn't want more leads. Building a large, consistent pipeline is one of the most important elements of closing the right number of deals and meeting quarterly sales goals.
But building a clean pipeline both important and challenging – and...
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Engaging buyers and moving them through the sales cycle is always a challenge, but with enterprise prospects, that challenge intensifies. Not only are enterprise sales cycles significantly longer, but salespeople must engage with more decision-makers and influencers to close a deal.
No matter how...
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The range of technologies available to sales and marketing is vast and growing. And companies of all sizes recognize the value of sales and marketing tech: according to the 2015 Salesforce State of Sales, top teams are eight times more likely than underperformers to be heavy tech adopters. The...
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