Raphael Reznek

Raphael Reznek

As Chief Information Officer, Raphael focuses on reintroducing the question ‘Why?’ into community banking. Raphael is on a mission to reinvent how community banks can thrive in an increasingly digital world. When he overhears someone saying, “banks don’t do that,” he knows he’s on the right path. Connect with him on LinkedIn.

Mascoma Bank Leading Through Change

May 15, 2020 By Raphael Reznek

How Mascoma Bank Supported 12,500 Jobs Through Economic Recovery Efforts

Mascoma Bank, a Salesforce customer, wrote this article. Small businesses are the lifeblood of our communities. They enrich the places we live and work and provide jobs for our neighbors. We depend on small businesses for a lot — and they depend on help from financial institutions to navigate times... Read More

Customer Engagement, Community Cloud, Financial Services Cloud, Service Cloud, Financial Services, Leading Through Change, Customer Story, Customer Service

How to Safely Reopen Your Business

How to Safely Reopen Your Business

Reopen Safely

A Step-by-Step Guide for Returning To the Office

Paint brushes in a can

PayPal Views Its Sales Team as Artists, and That’s Driving Great Results
By Karen Solomon

Woman uses mobile payment option at checkout

Data as the Driver: Lookalike Modeling and More To Help Your Brand Meet Customer Expectations
By Chris Jacob

Three business people with a desk in the foreground

7 Ways Vendor Consolidation Can Help Marketers Innovate and Save Money
By Lauryl Denega

The Importance of Digital Transformation in Times of Change

Digital transformation in times of change

Digital transformation in times of change

Research

Digital Transformation in Times of Change

Most Popular Stories

Ethical AI Can't Wait: 4 Ways To Drive Greater Equality in Your AI

Ethical AI can't wait

Ethical AI can't wait

Ethical AI Can't Wait: 4 Ways To Drive Greater Equality in Your AI

Send Your Emails at the Right Time: 3 Ways Data Can Increase Your Marketing ROI

Send Your Emails at the Right Time: 3 Ways Data Can Increase Your Marketing ROI

Do You Know Your Customer? 5 Questions for Communications Service Providers

Do You Know Your Customer? 5 Questions for Communications Service Providers

learn with trailhead

learn with trailhead

Learn With Trailhead

Get Started With Sourcing PPE