58% of people who have tweeted about a bad experience never received a response from the offending company. It’s an astounding statistic given the fact that customers who engage with brands online report spending 20% to 40% more on that company’s products. Based on these stats, it seems natural...
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by Natasha Oxenburgh, Social Programs Manager at BluewolfFor most businesses being social means creating a Facebook page and setting up a Twitter account -- check those boxes and done. In reality, a social business is about leveraging technology to unlock a new type of collaboration among your...
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