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Melanie Thompson
Melanie is a Community Manager at Salesforce Marketing Cloud. When she's not engaging with the Marketing Cloud community she can be found reading, blogging or hanging out with her family.
Generally, when talking about sales leads and point of need requests in social media, the discussion is around ways to find and engage with them. (You can see a great video on how to do this with Salesforce Radian6 here.) Besides searching for leads, engaging with them and putting them...
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How do you gauge the health of your brand on social media? To best answer that question it is important to work through the following 5 steps.
1. Determine Goals
Set short-term and long term goals. These won’t be the same for everyone and it’s important to determine what’s important to your...
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