Get your FREE 30-day trial.Please complete all fields.
Matt Heinz
Matt Heinz is the President of Heinz Marketing. Matt brings more than 15 years of marketing, business development, and sales experience from a variety of organizations, vertical industries and company sizes.
Need some inspiration to help your sales team finish the month and quarter strong? Here are some seasonal and very timely programs you can run immediately.
March Madness
The Big Dance gets started later this month, and sales teams everywhere will roll out bracket and basketball-style promotions in...
Read More
I wrote recently about several New Years habits (vs resolutions) that could help B2B marketers kick-start their 2015. Frankly, many of the habits highlighted could apply to anybody in any role, including sales. However, there are a handful of specific habits,...
Read More
Thanking your employees this week is at best a cliché, and at worst hollow and counterproductive.
The litany of emails, blog posts and other messages expressing thanks to your team and employees has been in full effect all week. Many of these messages are indeed heartfelt and genuine.
But...
Read More
I spoke recently to a group of Seattle-area business leaders on the topic of service. No slides, just talking points. The audience was quite varied—different business sizes, types and industries—but I thought these truths about customer service were universal. Let me know what you think in the...
Read More
Clearly, priority number one for the VP of Sales or Chief Revenue Officer is to make the number. As we move along in 2014, how are you doing on that goal? To meet and exceed your goals, you need a plan that will get you there, and a focus on priorities to help you execute.
Here are nine...
Read More
Want better job interview questions for your next sales manager? Below are five questions hiring managers should ask more often, including some of the answers you’ll want to hear from qualified candidates.
1. Is cold calling dead?
Some interviewees may get defensive, or think this is a trick...
Read More
This month’s Dreamforce will be my fifth, and as usual, I hope to bring back a ton of ideas, best practices, blog posts and more. Over the years, I’ve developed a system for how I take notes at conferences like this, and (more importantly) how I process and use those notes afterward to extract...
Read More
I’m getting pumped up for next month’s Dreamforce. If you do anything remotely connected to
cloud computing, it’s a must-attend event (and if you don’t have your
registration yet, there are options including free Expo passes here).
There are many reasons why this trip is a good use of my...
Read More
Many sales and marketing organizations today have created ROI calculators to help prospects quantify the value of their product or service. And while the concept of an ROI calculator is sound, most get sparingly used by sales professionals in the field, and even then they don’t have nearly the...
Read More
