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Annika Widen

After working in administration and customer service for many years, Annika Widen started doing business development in the Swedish market for 3D2B. After a year, she became Team Leader for the Nordic countries. She trains and motivates her 8-person team, assuring they work as a cohesive unit and meet their performance goals. She is certified in SPIN Selling, a methodology of asking the right questions to determine a prospect’s Situation, Problem and Implications as well as the Need/Payoff of your solution. Annika is also certified in Motivational Interviewing.