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Andy Kofoid
Andy Kofoid is President, North America Sales at Salesforce. Andy was formerly Executive Vice President and Chief Operating Officer at ExactTarget. He resides in Chicago with his wife and three kids. Connect with him on LinkedIn.
Sales forecasting is both an art and a science. In my 20+ years of sales leadership, I’ve spent hundreds of hours thinking about sales forecasts. These forecasts answer two simple questions: how much do we plan to sell, and when will we deliver those numbers?
As hard as my team and I work on our...
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