Successful marketers are masters at finding the best way to build relationships with consumers. These leaders always seem to be finding new and innovative ways to understand consumer preferences, personalize content, and engage with them effectively.

However, with so many thought leaders driving the industry forward, it can be difficult to consume and digest all the tips, tricks, and insights from those at the forefront of the marketing industry.

But don’t sweat it. We’ve got your back.

Salesforce is hosting a virtual event — by marketers, for marketers — and you can register for any and all of these must-see sessions. Check out all of the sessions here.

• Marketing Cloud Keynote — Hear from Meghann York, Director of Marketing Cloud, and Salesforce Product Marketing leaders as they explore how Marketing Cloud enables intelligent marketing and drives growth for the world’s most valuable brands, like Ticketmaster and Ducati.

• Best Practices for Getting Started with Consumer Journeys — Nailing the consumer journey is a goal for many marketers, but actually implementing journeys can be a challenge. These best practices will get you up and running in no time.

• Best Practices for Email Marketing — Take your email program to new heights! Learn email marketing tips, tricks, and best practices from a panel of experts, and hear how Email Studio and Content Builder customers are creating targeted emails more efficiently. You’ll also get the inside scoop on the latest Email Studio functionality you should be using.

• Transformative Consumer Experiences with Interaction Studio — This session is a must for marketers who want to nail offer management — for both products and services — and personalize consumer experiences at scale.

• Combine Salesforce and Google to Transform Your Search and Youtube Advertising — Learn how a one-two punch with Salesforce and Google can help you leverage your CRM and email data to optimize Google ads across search, shopping, Gmail, and YouTube.
  
  

• Einstein and the Modern Marketer — How AI Is Changing Social Media – Managing a consistent, effective social media presence can seem daunting. Get the inside scoop about how intelligence and automation can help you scale your social business as competition in content heats up.

• The Evolved CMO — How the Customer Revolution is Reshaping Marketing – Trailblazing companies like Apple, Uber, and AirBnB are obsessed with customer satisfaction, and they’re making amazing customer experiences the new norm. This session shares the keys to steer clear of a transactional approach and get on the road to a customer-first marketing model.

• Five Key Traits for High-Performing Marketing Organizations — Based on research from 7,000 marketers around the world, Mathew Sweezey, Principal of Marketing Insights at Salesforce and author of Marketing Automation for Dummies, shares the five traits of high-performing marketing organizations.

• Unify the Shopper Experience Across Commerce, Marketing and Service — Unified commerce goes beyond “omni-channel” or “multi-channel.” It means connecting the entire shopper experience – from marketing and shopping to fulfillment, customer service, retargeting, and everything in between. Learn how leading brands are pioneering unified commerce and about the tools they use to meet changing customer expectations.

Visit the virtual event page to register for one, or all, of the sessions. You'll learn from today's leading marketers while you continue to blaze your trail.