It’s a challenge that’s familiar to most fast-growing businesses: How do you solve for the problems you have today, while staying ahead of the ones you’ll face tomorrow? With limited time and resources, these SMBs are often forced to focus on right now at the expense of what’s right for the future.

The today/tomorrow tradeoff is especially challenging when managing customer support for a fast-growing business. SMBs can’t afford bumps in the road with their service offerings — 67% of consumers list “bad customer experience” as their primary reason for discontinuing business with a company. Yet, many growing businesses faced with the need for a customer support solution choose an app that can be implemented quickly, with little consideration for how that app will meet their needs in the future. Most of these apps just don’t offer the power and flexibility needed to keep pace with growth.

That’s why we’re excited to introduce the next generation of Service Cloud, bringing together the power of the world’s number one customer service platform with the simplicity of an app. It offers out-of-the box setup and scalability, so growing support teams can address all of the issues they have today, while setting themselves up for success tomorrow.

Next generation Service Cloud includes:

• Service Out-of-the-Box: With as little as five clicks, SMBs can connect support channels and customize the agent experience to start helping customers right away. And with Trailhead, Salesforce’s online, interactive, gamified learning platform, anyone can take free, guided learning paths to learn how they can get the most out of Service Cloud at their company.

• Lightning Service Console: Reimagined productivity tools and a personalized, unified desktop help SMBs increase productivity and get more done with less. The console helps prioritize cases, automatically displays relevant customer information, and provides quick access to records and data that will help solve cases.

• Service Cloud Mobile App for iOS and Android: SMBs are able to prioritize, manage, and solve cases from anywhere. Push notifications help ensure that SMBs never miss a customer request.  

• AppExchange & Lightning App Builder for Service: As the business grows, the needs of the business also change. Drag and drop customization means Service Cloud can easily evolve alongside the business. From enhanced telephony providers to informative customer surveys, Lightning-Ready service partner apps on the AppExchange, the world’s largest business app marketplace, make it easy to extend and improve the customer service experience.

To learn more about the next generation of Service Cloud, please visit: https://www.salesforce.com/products/service-cloud/overview/

Salesforce can help you find customers, win their businesses, and keep them happy so you can grow your business faster than ever. Learn more about our small business CRM solutions or follow us on twitter @SalesforceSMB and join the conversation with #SalesforceGROW.