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2016 has come and gone, leaving some of us a bit worse for the wear. It was another big year here at Salesforce, with big product announcements, acquisitions, and a Dreamforce for the record books — along the way, we’ve kept you informed on the Salesforce Blog. We’re reflecting back on ten of the top posts we’ve published this past year — and it was hard to pick just ten! Check it out:
Artificial intelligence is powering the world around us in ways that we don’t even realize, such as Spotify curating personalized playlists or Amazon making purchasing recommendations. Now that same artificial intelligence is available to everyone with Salesforce Einstein — removing the complexity of AI so businesses everywhere can deliver smarter, personalized, and more predictive customer experiences. Read the post to learn about the AI-powered Customer Success Platform.
Sales reps have a full plate, from cold calling and following up with prospects, preparing pitches, and more. It’s easy to get distracted and off-task, but that’s where sales productivity comes in. This blog post identifies the most common productivity pitfalls, and offers clear-cut solutions so sales reps can spend more time closing deals.
Dreamforce ‘16 was bigger and better than ever, with four days packed with breakout sessions, hands-on training, keynote speakers, networking, and parties galore. Missed any of the top highlights? This blog post sums up the biggest moments from an action-packed week.
Earlier this year, Forbes named Benioff “Tech’s Mad Genius” and “The Decade’s Top Innovator,” along with a sweeping profile of the busy day-to-day life of Salesforce’s dynamic leader. We picked seven of our favorite takeaways in this blog post from the article chock-full of words of wisdom.
The recently-launched Salesforce Content Hub curates all our best content — whether it’s blog posts, e-books, videos, or interactive assets — to make it easier for you to find what you’re looking for. Whether you’re in sales, customer service, marketing, IT, or on the frontlines of artificial intelligence, there’s something to discover. Check out the Salesforce Content Hub here.
One of the biggest announcements of the year was Salesforce’s acquisition of Demandware, the industry’s leading enterprise cloud commerce platform that enables brands to deliver unified, personalized experiences for consumers across every touchpoint. Demandware became Salesforce Commerce Cloud, the newest Cloud in the Salesforce Customer Success Platform.
A lot of work advice can basically be boiled down to two words: be extroverted, which is often easier said than done. In this blog post, a proud introvert shares her presentation advice that doesn’t involve pretending to be someone else. Check out six top tips.
In the experience economy, how your business handles the customer experience is suddenly one of the most important functions a company has, making customer service agents among the most important employees. This blog post offers five ways to make agents your company’s key differentiator.
Earlier this year, Robert DeSisto, a 19-year Gartner veteran, joined the Salesforce team as the Vice President of Global Customer Transformation. Since then, he’s published numerous posts, including an analysis of 1000’s of customers making CRM vendor selections. In the blog post, he identifies the key areas that sets Salesforce ahead of the competition.
Every Dreamforce, one of the top highlights is Marc Benioff’s opening keynote address — he shares the company’s vision, highlights some of our top product innovations, and showcases how customers trailblazers are changing the way they interact with their customers using Salesforce. In this blog post, we share the main highlights from this year’s keynote.
That’s a wrap on the Salesforce Blog in 2016! As always, a big thank you to our readers that read the many posts we’ve published this year, we look forward to writing more great content for you in 2017!
