Companies hire ad agencies like yours to guide them through the rapidly changing world of media. Whether you’re an established social agency or an agency seeking information about what services you need to provide to become one, here are 20 substantial social media products your agency can offer your clients.
- Industry Insights Landscape: Understanding Social Media Opportunities
- Competitive Assessment: Analyzing the Climate
- Relevance Audits or Listening Benchmarks: Understanding Client Efficacy
- Social Shifts Business Strategy: Helping Clients Adapt to Change
- Community Asset Sizing: What and Who are You Working With?
- Social Measurement Center of Excellence: Reporting What Matters
- Brand Humanization Practice: Tempering Corporate-Speak
- Culture Transfusion Frameworks: Becoming Inherently Social
- Distributed Brand Architecting: Learning How to Earn Media
- Collaborative Innovation Process Design: Fostering Customer Feedback
- Marketing Spend Migration Planning
- Prospecting Connections Consulting: Using Information in Front of You
- Networked Awareness Building Consulting: Empowering Employees to Engage
- Engagement Playbook Architecting: Defining the Workflow of Conversation
- Real-Time Campaigns
- Community Management
- Social Content Strategy
- Editorial Planning and Content Calendar Creation
- Command Center Creative & Design: Building Today’s Newsroom
- Social CRM: New Age Customer Data Acquisition and Relationship Management
Use these ideas to become the leader in services you may feel ill-prepared to provide today. And read more about each of these services in our free ebook, Advertising Agencies: 20 Social Media Services to Offer Your Clients.