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Aug 25, 2021 By Mike Kostow

84% of Marketers Say Customer Expectations Are Changing Their Digital Strategy

Read the 2021 State of Marketing report to know the biggest priorities and challenges that will shape marketing in 2021 and beyond.... Read More

Marketing, Research, Thought Leadership, Future of Work, Digital Transformation, Account-Based Marketing, Data Management

Sep 14, 2020 By Tracy Eiler

How To Target the Right Accounts and Other ABM Insights From a CMO

Most B2B marketers have an account-based marketing (ABM) strategy. But how can you tell if your strategy’s working? And if it’s time for a change, where do you start? These tips can point you in the right direction... Read More

Customer Engagement, Marketing, Pardot, Marketing Cloud, Account-Based Marketing, B2B Marketing, Lead Generation

How To Supercharge Your Automation for Bigger Cost Savings and More Efficiency

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Feature

84% of Marketers Say Customer Expectations Are Changing Their Digital Strategy

How To Target the Right Accounts and Other ABM Insights From a CMO

How To Supercharge Your Automation for Bigger Cost Savings and More Efficiency

Editors' Picks

Why It Might Be Time to Automate Your Insurance Claims Experiences

Organisations Should Focus on Building Responsible AI. Here’s How.

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