January 22, 2021 By Salesforce Canada

3 Signs Your Company Is Prepared For Change

After you’ve been running a business for a while you may reach that wonderful moment when you feel like you’re in a groove. Then, sometimes with little warning, the groove turns into a rut. Let’s say you’ve established a number of consistent processes that help you generate demand for your... Read More

Small Business

January 13, 2021 By Salesforce Canada

The Basics You Need To Know To Understand Cloud Computing

People throw around the term “cloud computing” so often by now that it’s probably assumed you know exactly what they’re talking about. “It runs in the cloud,” the IT person might tell you about an application you’re now being asked to use. “We’re storing it in the cloud,” another coworker might... Read More

Small Business

January 11, 2021 By Salesforce Canada

Should You Grow Your Business?

If running a business were like driving along a one-way street, there would probably be far fewer entrepreneurs interested in taking the journey. The path business owners take is often far more varied and uncertain. Some companies get started out of someone’s house and later become a multinational... Read More

Small Business

January 4, 2021 By Salesforce Canada

Why Video Is Your Customer Service Secret Weapon

When your customers aren’t actively engaging with you to buy something, what are they doing? Though the answers will always vary, “watching a video” is probably one of the safest bets you can make. During their work day, for example, customers may be connecting to other members of their team via... Read More

Small Business

December 21, 2020 By Salesforce Canada

Quick Explanations of Salesforce Tech, From Its CRM To Marketing Cloud And More

We’re about to accelerate the time to value in using Salesforce technology. Normally, companies tend to think of the moment they deploy an application as the beginning of enjoying the benefits. It actually starts earlier than that. All technology investments should be aimed at fixing a problem or... Read More

Small Business

November 17, 2020 By Salesforce Canada

How to Transition a Side Hustle to a Small Business

By Kathleen Garvin “Behind every successful business is a successful side hustle.” To be fair, that’s not exactly a saying, but test-driving a potential full-blown business on a part-time basis isn’t a bad idea. A side hustle or side gig is typically described as a small business operation someone... Read More

Small Business

November 13, 2020 By Salesforce Canada

The Power Of CRM Platforms: Make Customers Think You’re A Mind Reader

“How nice!” “Why, thank you!” “How did you know?” There are all kinds of ways customers respond when you seem to anticipate their needs or provide some value they didn’t expect, but that third one is probably what we should focus on in this post. The fact is, customers are usually surprised and... Read More

Small Business

November 9, 2020 By Salesforce Canada

How Algorithms Actually Impact Your Business

The longer you run a small or medium-sized business, the more you get familiar with the rules: The customer is always right. You should always offer a great experience, not just products and services. Data drives the best decisions. While you’re following those rules, however, there are machines... Read More

Small Business

November 6, 2020 By Salesforce Canada

How To Run Remote Meetings More Efficiently

When an in-person meeting is going well, you can almost feel the good vibes spreading across the boardroom. People are sitting up a little straighter in their swivel chairs. No one is hiding behind an open laptop. Everyone is making eye contact. They’re giving each other a chance to speak before... Read More

Small Business

FEATURED SMALL BUSINESS POST

How a Small Business Can Land Big Sales

BY SALESFORCE CANADA

3 Signs Your Company Is Prepared For Change

The Basics You Need To Know To Understand Cloud Computing

Should You Grow Your Business?

Why Video Is Your Customer Service Secret Weapon

Quick Explanations of Salesforce Tech, From Its CRM To Marketing Cloud And More

How to Transition a Side Hustle to a Small Business

The Power Of CRM Platforms: Make Customers Think You’re A Mind Reader

How Algorithms Actually Impact Your Business

How To Run Remote Meetings More Efficiently

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