Robert Lopez

Robert Lopez is Brand and Digital Innovation Manager at Norths Collective.

Dec 09, 2021 By Robert Lopez

Norths Collective Serves Community Members by Going Deeper Into Customer Data and Marketing Personalisation

The deeper Norths Collective has dived into data-driven marketing strategies, the more engagement and growth they have seen. Here, Robert Lopez shares their successes with Marketing Cloud and their detailed plan to harness the power of Interaction Studio.... Read More

Marketing, Marketing Automation, Marketing Cloud, Marketing Personalization, Personalization, Customer Engagement, E-Books

Nov 24, 2020 By Robert Lopez

How Norths Collective Uses Cutting-Edge Personalised Marketing

Consolidating your data so that you can identify customers and talk to them in a personalised way grows their brand love. Robert Lopez, Brand and Digital Innovation Manager at Norths Collective, reveals how his company did this to find and target a key part of its customer base – mothers.... Read More

Marketing, Marketing Personalization, Personalization, Best Practices

Watch the best of Salesforce World Tour Sydney 2022 on Salesforce+.

Editors' Picks

INFOGRAPHIC

Salesforce.com/au

Get a monthly round-up of our top blogs straight to your inbox.

Robert Lopez

Norths Collective Serves Community Members by Going Deeper Into Customer Data and Marketing Personalisation

How Norths Collective Uses Cutting-Edge Personalised Marketing

Editors' Picks

How customer service changed in 2020

CRM 101 for sales leaders

3 years of customer engagement trends

Americas

Europe, Middle East, and Africa

Asia Pacific