Jessica Bennett is a writer, editor, and novelist. Her clients span a number of industries, and she's written blog posts, product descriptions, articles, white papers, and press releases— all in the name of inbound marketing. She's proud to be Inbound Certified, but her VP of Morale, Avalon, doesn't quite get what all the fuss is about. But he's a rabbit, so you can't really blame him.
The 80-20 Rule states that the majority of effects come from a minority of causes. In this article we explain how to use that to your advantage....
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When you're looking for your next salesperson, think outside the box. Consider these traits, and other jobs that share them, when you're checking resumes....
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