Erica McGillivray

Erica McGillivray is a writer, community manager, and marketing consultant. At Moz, she wrangled an online marketing and SEO-focused community of 600,000. She's also a founder of GeekGirlCon, an all-volunteer nonprofit. Erica has a comic book collection that's an earthquake hazard. Follow her at @emcgillivray.

January 9, 2017 By Erica McGillivray

Why Helping Your Customers Help Themselves May Be Your Best Customer Satisfaction Strategy

Make sure your brand has full integration of self-service methods and options in order to contact your support, sales, or community teams.... Read More

Customer Service

November 28, 2016 By Erica McGillivray

A Detailed Look Into Being Successful on SlideShare

It takes more than a PowerPoint presentation to get traction on SlideShare. With a little finesse, this platform can help you find success.... Read More

Social

May 18, 2015 By Erica McGillivray

Welcome to the Face of Customer Service: Social Media

For customers, it’s sometimes easier to tweet a product question than call customer service. Make your customers happier and outrank competitors by aligning customer service and social media. ... Read More

Social Media