On this week’s Road to Dreamforce, we're bringing back your favorites and introducing the new and shiny! The Salesforce Platform is celebrating its 10th birthday, developers are bringing you a second update, and the Dreamforce Campground continues to be the center of the Dreamforce action. Salesforce CPQ and Commerce Cloud had their big coming out parties last year at Dreamforce, and this year they are still shining as part of our Salesforce Ohana. BRAND new - Travel, Transportation, and Hospitality is ready to get you on the road for their first Dreamforce, joining Healthcare & Life Sciences in having a big industry specific presence. 

Check out this week's videos and podcasts on The Road to Dreamforce - then tell us what you think on Twitter with #RoadToDF17! We can't wait to hear from you. And don’t forget to subscribe to Blazing Trails and review us on iTunes, Stitcher, or Soundcloud!

Dreamforce is only 39 days away (who’s counting?), are you ready?

 

The Dreamforce Campground

 

The Dreamforce Campground is a 40,000 square feet experience in the middle of the Customer Success Expo. It is your one-stop-shop to learn about top industries, customers, and the entire Customer Success Platform. Get all the details you need to make the most out of this experience!

 

Developers at Dreamforce: Update #2

 

This is second update from the Salesforce Developer team (Miss the first? Check it out here.) - get details on sessions and hands-on experiences that you can't miss at this year's Dreamforce! And don’t miss the podcast, where Leah Mcgowen-Hare shares some great advice (“If you’re not learning, you’re not living!) and heartwarming Dreamforce memories.

 

Healthcare and Life Sciences at Dreamforce

 

This is an amazing year for healthcare and life science Dreamforce attendees with content tailored to providers, payers, pharmaceutical and medical device customers. Learn more about how you can find tailored content just for you at this year's big event!

 

The Salesforce Platform at Dreamforce

 

2017 marks the 10th anniversary of the Salesforce Platform! A lot has changed in ten years, and the Salesforce Platform of today has been completely been re-imagined. It is more intelligent, more mobile and more integrated than ever before. At Dreamforce '17 we'll show you how you can build almost anything using the technology you know and love.

 

Travel, Transportation, and Hospitality at Dreamforce     

 

The Travel, Transportation, and Hospitality team was created this year to transform the future of Travel and Transportation. Just like Salesforce has done for Retail, Finserv and other industries, our platform is going to change the way you and I interact with Airlines, Airports, Hotels and Logistics companies. Learn more about how you can get involved at Dreamforce.

 

Commerce Cloud at Dreamforce

 

Last year’s Dreamforce was a coming out party for Commerce Cloud which, until just a few weeks before the big event, was known as Demandware. We have come a long way in one year, and are thrilled to be part of the Salesforce Ohana. At this year’s Dreamforce, attendees will find that Commerce Cloud has a vastly expanded program for retailers and brands hoping to engage with their customers effectively, efficiently and at scale, and learn how Salesforce, the most complete CRM for retail, provides the fastest path to unified commerce.



Salesforce CPQ at Dreamforce

 

At Dreamforce '16, CPQ made their debut as part of the Salesforce Ohana, and this year, CPQ and the revenue platform are going to have a bigger and better presence! On the podcast, Tim Clarke, Sr. Director, CPQ Product Marketing, also provides insight around why he is so happy to work for Salesforce and take on his new role with this amazing product.

 

But Wait, There’s More...

 

Fortune CEO Series: Dreamforce '16

 

In this episode, we're sitting in on insights and conversations with some of the most inspiring and powerful CEOs in the world. We held the first Fortune CEO Series at Dreamforce '16. This exclusive series was designed as a way to get some of the most innovative company leaders together, in order to learn and grow from one another. The learnings and takeaways from these leaders are applicable to everyone, not only to those at the C-Level. We will be hearing from CEOs of legacy industry companies like General Motors and CEOs of growing disruptive startups. Ready to get some great ideas from some really bright minds? Let's get started.

It once took Fortune 500 companies an average of 20 years to reach a billion-dollar valuation. Disruptive start-ups now reach that milestone in four years or less, while displacing longtime incumbents and reshaping the business landscape. How are these start-ups working with customers to shake up industry goliaths? Hear from four start-up CEOs about how they're blazing new trails to connect to customers in a whole new way, leveraging the latest technology to fuel rapid growth, and ultimately shape the future of the world.
Simon Mulcahy, Chief Marketing Officer at Salesforce introduces us to the panelists.

Digital transformation, globalization, and leadership. These are all at the forefront of every CEO's thinking. At the Fortune CEO Series, we held an idea-sparking dialogue on leadership. Salesforce CEO
Marc Benioff and Mary Barra, Fortune's Most Powerful Woman of 2016 and CEO of General Motors, offer a candid view on leadership. They discuss customers, technology, and the role of business today in dialogue with moderator Alan Murray, Editor-in-Chief of Fortune.

 

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