Mobile World Congress, held later this month in Barcelona, Spain, is the largest global meetup of mobile operators, device manufacturers, technology providers, vendors and content owners in the mobile industry.

In this rapidly changing industry, Salesforce is playing a key role in helping communications service providers (CSPs) engage with their customers in new ways, as well as enabling companies of all sizes and industries to run their businesses from their mobile devices.

In fact, Salesforce mobile apps are being used by more than 1.1 million mobile business users in more than 150,000 companies around the world. Salesforce’s platform democratizes business app development, enabling rapid creation, customization and deployment of mobile business apps, in most cases with clicks, not code. Salesforce’s own CRM apps and many of its growing community of 3,000+ AppExchange partners are also readily available on mobile devices via Salesforce1 and the Salesforce platform. This is the reason why Salesforce was recently shortlisted for the Mobile World Congress Award “Best Mobile App for Business.” The winner of this prestigious award will be announced at the event.

Download Our Latest e-book, Reimagining the Communications Retail Experience.

One area where the Salesforce platform has been deployed is to deliver mobile clienteling apps for the telecom retail store associates. Salesforce’s recent e-book, “Reimagining Communications Retail,” discusses the importance of CSPs retail stores in customers’ shopping journeys, the challenges that customers today experience when shopping in stores and the impact these challenges have on business performance. The eBook also introduces a new vision for leveraging this high-touch channel to create a seamless, consistent and personalized shopping journey for CSP customers.

Discover how the Customer Success Platform for Communications can help you connect with your customers in new ways.

The Salesforce platform is only one of the many solutions that Salesforce offers CSPs. Don’t miss out on the exciting opportunity to meet with Salesforce at this year's Mobile World Congress and learn about other capabilities that can help your organization transform customer engagement.

As the world's #1 CRM, Salesforce works with many operators around the world to help them blaze new trails in the Communications Industry:

• Learn how Sky Italia modernized CRM to transform the omni-channel experience with Salesforce: http://sforce.co/1O7X26N

• Check out how Virgin Media leveraged Salesforce to grow its customer base and provide the best buying experience for its prospects here: http://sforce.co/2l9nz9X

• See how Salesforce helped Vodafone to synchronize global sales operations with Advisory Services here: http://sforce.co/1iKJqdw
• Read about how Comcast supercharged field sales with an easy-to-use app built on Salesforce App Cloud here: http://sforce.co/1qdSyP4  

Interested in learning more about the business results these operators managed to generate by partnering with Salesforce? Schedule your Salesforce meeting at Mobile World Congress today.