Each year, thousands of people from around the globe  head to arguably the greatest city in the world for Dreamforce, and is year will be no exception: the largest gathering of Customer Trailblazers is headed to San Francisco for what’s sure to be another world-changing four days full of guest speakers, demos, and a great exchange of ideas among forward thinkers.

Throughout its history, San Francisco has hosted evolutionary events and served as home to visionaries.From the influx of settlers discovering gold to the revolutionary ideas out of the Haight during the summer of love , San Francisco continues to remain at the forefront of innovation and transformation. This year’s Dreamforce will be another historical event in line with San Francisco tradition.

1. San Francisco has something for everyone.

This seven-by-seven square-mile city is home to breathtaking views, countless entertainment options, a thriving art scene, leading sports teams, cultural activities year round, and some of the best restaurants in the world. San Francisco is one of the few places in the world where you can drive a few hours to escape the fog and explore the California coastline, ski the Sierra Nevadas, walk among towering redwoods, sample some of the best wines in the world, or bask in the sun (and sometimes fog) on one of our many beaches. Whatever you want, you can find it here in San Francisco.

2. Every neighborhood offers a unique perspective of the city.

Many people think Dreamforce only takes place in the Moscone Center, but that’s not true — there’s so much more to explore outside that!. In fact, the Dreamforce campus spans the entire city, giving attendees the opportunity to experience everything San Francisco has to offer. Even with our steep hills, SF (pro tip: locals never refer to it as “San Fran or “‘Frisco”)is a walking city by nature, making it easy to explore on foot and venture to different neighborhoods for a completely unique experience. Whether it’s visiting one of our many historic landmarks, devouring the best burrito of your life in the Mission, riding the California Street cable car to the top of Nob Hill, or playing tourist in Fisherman’s Wharf, Dreamforce gives you a great excuse  to explore this incredible city.

3. Innovation is, and always has been, the real heart of San Francisco.

San Francisco thrives because of the people that call this city home. Forward-thinking and open-minded, the people of San Francisco welcome change, promote diversity, seek new challenges, and honor each others’ differences. Limitless imagination and collaboration make up the foundation of the city’s personality. San Franciscans embody the “can do” and “we’ll try anything” attitude that has produced the extraordinary home we know today. Both San Francisco and Dreamforce are places for people to inspire, challenge, and learn from one another — and that’s when real innovation happens.

4. San Francisco is a  playground for new ideas.

The City by the Bay is one of the most innovative cities in the world, and throughout its history, has remained at the leading edge of change. All the major technology players reside here, influencing the future of technology and the city itself. San Francisco is a breeding ground for fresh ideas making it the perfect place for Dreamforce attendees to dream new concepts and change the way we do business.

Dreamforce and San Francisco go hand in hand. San Francisco’s eclectic personality and progressive spirit make it the perfect setting for Dreamforce. Whether this is your first or tenth Dreamforce, we’re confident you’ll have a hella good time in the city we’re proud to call home!